Zeichen Press – Page 47 – Design & Letterpress for the people.

Step one:

Part of the World Domination Plan involves a complete Zeichen Press website redesign. Just imagine our new logo�in living, breathing, MOVING,�technicolor!�Oh, the anticipation dizzies me. My prop shopping list includes a wig and a man. …I guess my husband could be the man… Lord knows he’d love the attention. Especially the mouth-to-mouth resuscitation.

My friend�Fred�started photographing our product line. It’s a Fair Trade – just like when the Indians traded Manhattan for wampum.

PS: Did you know that�Zeichen Press cards can be delivered right to your door?�That’s right! You don’t even have to leave your house. Or your bed. Like me. What will they think of next??

February 10, 2010
As we descend into the bowels of that beast called Winter

It is February 1.

If anyone is left please contact me. I have locked myself in the furnace room and my rations are dwindling. I am eating�Panko�Japanese Style Breading�with a dirty popsicle stick and telling myself it’s Lik-A-Stix. Mmmmm, Lik-A-Stix…

Somehow, I was able to make this card:

February 1, 2010
Je m’appelle Fran�oise

If I were getting married I would design and letterpress print my own invitation.

What am I saying?? No, I wouldn’t. I don’t even send out the Christmas cards that I design and letterpress print. WHAT??!! I know. This is a blog post and a confession.

Anyway,�Minnesota Bride�included �one of our wedding invitations�in a nice little spread they called�”Vintage in Vogue.”

See?

2.�Inspired by the couple�s romantic first meeting in the city of love, designer Fran Shea blended imagery from Paris with a vintage postcard theme to create a classic yet distinctive invite. Using letterpress printing and a unique accordion layout, this design evokes an aura of chic French elegance.�Zeichen Press, 612.432.1943, zeichenpress.com

January 31, 2010
A roomful of Letterpress printers

It was everything I imagined. Except better, because of the chicken shots.�Yum!�

Mary Bruno�organized the event in honor of�Amos Kennedy’s�timely arrival. As far as I could tell, Amos is�not�related to THE Kennedy family. There were certain clues, like: He did not share that�distinctive/made up accent�or�that glamorous head of hair. Also, he is black.

Anyway, Amos was there and we hugged like old friends. There was much talk, naturally, of printing presses. Mary Bruno ended up breaking a beer bottle and using it as a weapon – apparently her “street cred” was at stake. Boy was�I glad to get out of there with only minor injuries. I wish I could say the same for Jen. Please send flowers and meals to our headquarters.

Two St. Paul printers showed up : Fred Petters of�Vandalia Street Press�and Bill Moran of�Blinc Publishing.�Bill was nice. Fred ate off of other people’s plates. I could go on and on but why should I when I have this amazing photograph that perfectly captured the evening?

January 26, 2010
And this is where Fran and Jen learn to use their new Heidelberg

Oh, the joy of leaning over a giant machine that has the potential to crush my hands�and�create such beauty!

I think I felt joy. Or�panic? In any case, I felt some sort of feeling while leaning over�the New Press.�Karl (the previous owner) had explained, really clearly, the 1,000 things to know – why couldn’t I remember them?? Knobs, pulls, blades, grippers, clutch levers, friskets, sucker bars, rollers, toggles, gears, pins, springs… they all seemed to get tangled up in my mind.

Oh, so tangled!

Just like a�rat king.

That’s what happens when the tail of one thought gets covered in feces and the tail of another thought gets stuck to it… and the tail of�another�thought gets stuck to the�other�thoughts. It’s all very messy and usually ends up in some Dutch chimney.

Anyway, here’s a snippet of our lesson:

January 18, 2010
Vintage Indie

This is Gabreial Wyatt —>

I think we would totally have been friends in high school. She would have called us “top-secret friends”. I was told (by my “top-secret friends”) that “top-secret friends” are better than regular friends. Sure, they don’t go anywhere in public with you, or sit next to you at lunch, or acknowledge your presence – but, that doesn’t mean anything.

Gabreial keeps a blog about all things vintage AND indie.�She interviewed me because we are such good “top-secret friends”.

Bless her heart.

January 13, 2010

Can I call you Joe?

That Trader Joe’s Card Chick was wondering if I’d like to do some more cards for the stores. Doesn’t she understand that she can’t turn me on and off like some sort of magic faucet?

Doesn’t she understand that my creative process is a flowing, uninterruptible, inspired tangent?�You bean counters! I will not submit to your big box schemes. You can’t make me. I’m an artist, a non-conformist!�… What’s that? Our 401(k) is down to what? Well, that’s just fantastic… Once again, I’ll have to step in and kick-start the economy. I had really big plans for the week, none of which involved saving America. Well, I guess that my Winter Wardrobe is going to have to try itself on. I hope you’re happy, lady. I hope you’re happy.

October 15, 2008
No karaoke at the VFW

Last Sunday, the basement of the Uptown VFW became home to the�i Like You�craft fair. The Uptown VFW seems to be three floors of basement. Wait, that’s every VFW. The water-stained, drop ceiling has soaked in more than 50 years of delicious cigarette smoke. The vinyl, accordion fold wall was straight out of my grandparent’s house. I felt like having a poached egg or a ham salad sandwich.

Oh, the VFW… so similar to the church basement. Or maybe a bomb shelter. A bomb shelter with awesome junk in it. I recently spent an evening in a VFW for the karaoke portion of a friend’s birthday party.

Again, we were in the basement but I swear we didn’t go downstairs. I knew the night was over when I saw this:

I won’t say whose leg that body was attached to. That’s a silent shame she must carry to her grave. Note the glass of water I kindly placed by her body.

But enough about nighttime VFW! Here’s a photo I took of the Daytime VFW:

October 14, 2008
Words sitting next to pictures

My fans are relentless, �”Fran, how do you do it? Please, let us in to that magical and mysterious world you call your brain. Give us, if you think we can handle it, a tiny snippet of what it’s like to experience your Creative Process.” Well, stand back; I’m about to blow your minds. BLOW YOUR MINDS. This will be a little bit like someone revealing the secrets of the universe, the meaning of life, and the riddle of the sphinx. Until now, there has only been speculation. Speculation and rumor. Just like the moon landing. So, just sit right down and call in sick to work – Ready, set, go; here’s the deal: Notebook + pencil + old printer’s cut =

October 10, 2008
Total Reject

The nice thing about owning your own company and producing your own line of goods is that: A) I won’t fire me for sexually harassing myself. B) I give myself outstanding quarterly reviews. C) I haven’t showered in God Knows How Long and nobody (hi Jen!) cares. D) I can write/design/print whatever I think is funny.

The other day, the Trader Joe’s Card Chick submitted three of my cards to TJ’s. Originally there were nine and after some pretty complicated calculations on my calculator, I figured that left six for us. (Eat that, Sister Diane, I told you I’d be able to apply my limited math skills to the real world!) Here’s a peek at the six rejects: Three are for sale in our online store. Why only three? I bet you’d like to know.

September 24, 2008
Our biggest custom customer: Trader Joe’s

The Trader Joe’s Card Chick called and asked us to do some custom work for them.

I was like, “get in line lady, it’s not like Consumer Reports ranked Trader Joe’s�the second-best supermarket chain in the nation.” And she was like, “yeah, they did.” And I was like, “I knew that, I was just testing you.”

Even without my lucky historical period costume we were able to produce some winners. (My teacher used to say, “we are all winners when we don’t use drugs” but�I think she was using the word ‘we’ in the royal sense).

We gave nine cards to The Card Chick, she selected three to show to TJ’s and TJ’s is going to produce all three. They will be in the stores in March. They’ll be offset printing them, I feel good about that because I’m sure that Jen and I would be fingerless if we had to hand feed 80,000 cards into the jaws of�The Beast.

September 19, 2008
Taking the Christ out of Christmas since 2008!

When we create custom holiday cards for corporations/businesses, we are often asked to “make it not so, you know, Christmassy.” Here’s a new one for our own line – but we’re willing to share. Hey, Target Corporation: Want a few thousand?

September 15, 2008
We were in the Style Section of the New York Times!

Sort of. Not exactly. Technically we were not named in the newspaper but we feel like that must have been an oversight. Somebody is probably going to lose their job because of that little error. We’re just sorry that we can’t be there to see it. See, we designed and printed wedding celebration invitations for the couple who were in the Style Section of the New York Times – um, like, that’s a super big deal.�It’s right here, in black and white.

September 7, 2008
How important is hygiene?

Yesterday, I spent 10 straight hours sitting in the kitchen. I didn’t brush my hair or teeth.

(I once saw a medical show about a man who complained of stomach aches, they finally cut him open and discovered�his partially re-absorbed, unborn twin in his own belly. It had hair and teeth. Not much else to it. A lot of hair. A lot.)

I stayed in my pajamas. I drank coffee and cold fried chicken. Disgusting? Undoubtably. Did I care? Not the slightest. I was being paid to sit there and provide art direction for a local ad agency. Me and my laptop and the kitchen table strewn with yesterday’s dinner dishes. Who cares? Certainly not me. My Grandma would have been disgusted. She also would have been confused by the “strange typewriter machine”. Anyway, I finished the job, went to The Happy Gnome with my mom and made one of the kids clean the kitchen. Here’s a picture of me after I finished the job: note the fried chicken triggered chin acne.

September 2, 2008
PYT RNC GOP

The Republican National Convention is coming to our town! Right after the State Fair! How can one state be so lucky? It’s like having Christmas and Easter back to back! We live in Minneapolis, so I guess we’ll be the GOafterP. We wanted to make something to commemorate this momentous occasion, postcards are a nice flat souvenir, we made some. Actually it was at the request of the owner of the Romeo and Juliet Shops in Gaviidae Commons. Apparently she loves politics. Oh, The Weisman Museum Store bought some yesterday, we’ll see how they do with the kids on campus.�Buy some online:

August 28, 2008
Positive Retrogression.

I’ve heard home computers are all the rage. I’ve heard I could use a computer for design and something called a desktop printer to print my wonderful design. That sounds awfully complicated. Today I went into the shop~studio, dug around for an old cut, selected a nice fat face of type, locked it all up in my 7 pound cast iron chase, inked up my 2 ton cast iron printing press and printed a singe birthday card for Jen. She liked it.�

August 27, 2008