Zeichen Press – Page 30 – Design & Letterpress for the people.

Wherein the dog wears a wig for Room and Board and Jen pies type

Yes, well… As you can see, the dog was ready to meet with Room and Board today. We fought over the wig but there’s just no talking to her. I don’t even think the wig looks that great �- her fur is a totally different color.

Whenever Room and Board stops out to visit, Jen dumps a case of type onto another case of type. I think it’s a waste of time but Jen loves wasting time – I have to be like,�“Jen, quit wasting time.”

Oh, well – the meeting went great (I think they think we’re strange. Maybe the wig�was�too much??) They told us to make some more�alphabet press-type prints.

That’s what they call those. I call them tickets to Cape Cod but that’s none of your business.

May 12, 2010
What DOESN’T a “Long Men’s Wig” have to do with letterpress?

The creepy severed head would not discourage us from our very important purchase.�The wig�will play a small, but pivotal, role in our upcoming film (tentatively titled,�Your CPR Hurts My Chest).

May 8, 2010
(Edina) Minnesota! Where the Booze Drips Freely From the Trees

Right? We met with half of the�“Jelly Shot Test Kitchen”�AND if you don’t know what I’m talking about -�you soon will.�These Edina�ladies (why did I italicize that?)�answered a pretty serious question:�“What would a jell-o shot look like if it grew up?”�

Here’s the answer:

A Jelly Shot Test Kitchen “cookbook” (cookbook?) is in the works and they have come to Zeichen Press to help create some buzz. I wonder if it’s because�they caught wind of our professionalism.�Probably.

May 6, 2010
Craft+Extravaganza=Craftstravaganza

Does Geek+Spectacular=Geektacular? I was never good at math but I DO know that the State Fairgrounds are going to be�wall-to-wall geeks tomorrow. Jen and I will be there handing out love-letters and hugs to all of our loyal customers.

We went there tonight to set up. This baby has been following Jen around for, like, two years:

May 1, 2010
OH, I get it! PR is like stalking!

Creative, elaborate, polite (but persistent) stalking! Nothing against the�creative�stalkers out there. You know who you are.�Please don’t start re-stalking me.

I sent out the press package for Tanek today, it contained everything but a pan of brownies and a lock of my hair.

I hope�Neal St. Anthony�likes kittens.

Did I hand set that type?

Yes.

April 29, 2010
email is so 2009

I love getting a letter in the mail – and getting a package in the mail is like finding money under your pillow. Or discovering a coin in a freshly gutted fish.

Reading�my�email goes like this:�delete, delete, delete, delete, delete, delete, delete, delete, delete, �delete, delete, delete, delete, delete, delete… oh, that’s important… delete, delete, delete, delete, delete, delete, delete, delete, delete, delete, delete, delete.�

As you know,�Zeichen Press is handling all things that fall into the realm of communications for�Tanek Inc.�This job is usually less messy than gutting a fish but just as satisfying. Contacting reporters is part of the job and we realized that doing so via email might just be a little bit like whispering to your date across a crowded room. Not that we have dates. Or are ever invited to rooms that are crowded.

Here is the first part of a press package going out to local reporters. (Neal St. Anthony, you lucky devil!)

(Here’s a story:�Ken Piper�of Tanek was the head designer for the brand-new KMOJ station in North Minneapolis. That’s right: North Minneapolis. Watch out, South Minneapolis – the Northside is picking up steam!)

April 26, 2010

Eyes on the Prize (Having Wonkavision)

The�New York International Gift Fair�(NYIGF) wrapped up (sans blizzard). I wasn’t there (I never am) but it must have been a huge success because our rep is faxing orders to us

faster than we can pull them.

Fax machines work just like Wonkavision and every day I hope to find a chocolate bar instead of an order.�But for now,�I must be satisfied with ink on paper.

February 6, 2012
Perspective, Passive Aggression, and Printing

I complain about January, but secretly, I love it. In January, my skin returns to its natural pasty-white color. I know this because I disrobe weekly for a quick shower and pat myself down with a damp towel. That’s not true, I also see my bare legs as I change from my pajama pants to my less-pajama-ish pants.

But enough about my enchanting facade, onto the chewy nougat:

Jen has almost finished printing the cards for our March Release.I can’t wait for her to be finished because then we can get back to all of our gabbing.

While I am forced to sit quietly with my own thoughts, I decided to be productive � I made two new cards: Guess which one will become an uncategorized orphan:

January 29, 2012
Midwinter Night’s Dream

Jen is printing the new cards for the March release and I have decided to wear the off-brand Forever Lazy suit until April 1.

The following is a dramatization of me wearing the suit.

http://www.youtube.com/watch?v=4P1GEgYk9qM

January 24, 2012
I’m, Like, a Pretty Big Deal

But I don’t need to tell you that.

Sometimes it’s hard to stay humble. Luckily, humility is one of my greatest traits. That, and my perfect attitude and face make it difficult for everyone around me to go about their average lives.

Wait, let me throw down a little manna:

January 16, 2012
A Pigeon in My Flashing (and Other Bedtime Stories)

When Nature and Civilization collide it sounds just like stirring twelve tin cans in the bathtub with a golf club. This sound, combined with another sound�the sound of a pair of teeny-tiny hands strangling a pigeon.

I laid in bed for 1…2…3…4…5 hours and listened to, what I concluded was, a pigeon trapped behind the flashing on my house.

A squirrel met its maker (Bruce Hornsby) that same way last Summer. But not before it spent several days running itself to death. Was the pigeon luckier? It shivered in the cold until shortly before dawn. Like�the Little Match Girl, it shivered to death, clutching a clawful of burnt matches.

We have a client that needs graphics for its trucks so while I listened to the pathetic cries of the dying pigeon, I thought about that.

It was a productive night.

January 14, 2012
OMGUR4T

A surprise birthday party is 1,000% more fun than a regular birthday party. The planners plan for weeks – sending out secret invitations:

Unearthing senior photos to print on drink coasters:

And finally the moment arrives!

January 9, 2012
In January It’s So Nice

Hello, January. I hate you. Not as much as February, but I still hate you. I tell my children that you are full of fun and possibilities but I am lying.

http://www.youtube.com/watch?v=-NOJIYe6qoI

Perhaps this card captures my true feelings:

January 7, 2012
Tribulation Consolation

Sometimes (not very often)�I find myself at a loss for words. Speechless. Struck dumb by powerful emotion.�“I’m stunned. I mean, I’m in a state of… somebody should just throw a blanket over me, you know?” – Woody Allen (Manhattan)

Sometimes an empathy card is better than a sympathy card.

Sometimes a bear playing violin says it all.

January 1, 2012
Taking (A Fearless Moral) Inventory

Jen told me that she is learning to master Quickbooks. I trust her.

I bet that the Quickbooks tutorial requires puzzle completion before you really get into the meat of the application�just to make sure the user is nimble-minded.

The New Year is upon us and to celebrate I stood on a chair, my head surrounded by asbestos wrapped pipes, and counted envelopes.Jen said this was called�taking inventory�and while I am familiar with this as a spiritual concept, with a priest and�confessional�handy, I was easily distracted because the priest and confessional were replaced by the dog and a bin of Bazooka bubble gum.These items were not on Jen’s listbut I think that was a potentially expensive oversight. Just to be on the safe side, I counted one dog named Millie and 34 pieces of Bazooka.

You’re welcome, Jen.�

December 31, 2011
Fortune Teller, Tell My Fortune

Winter has been creeping in like a gas leak and I am always pleasantly surprised to find myself awake in the morning.�

“That’s nice.”�I say, as I stretch and crawl off my sofa-bed.�Never one to miss nuance, I wonder why I’m not in my own bed.

Good design sometimes requires getting into character – I’ve been dressing like a gypsy (not showering) for our latest�Tanek�project. A paper fortune teller is easier to mail than a crystal ball and some might argue – more accurate. Tanek will send 300 of these out to their dearest friends – I only hope they take the responsibility of predicting the future seriously:

��

December 21, 2011