Zeichen Press – Page 35 – Design & Letterpress for the people.

METRO home found us!

It was only a matter of time because we were standing outside their office.

METRO home�is a new�special�section in�METRO. The cover of this months issue is intriguing and frightening. It might be a photograph of a bedroom/torture chamber.�What’s behind those curtains?Yikes! This room comes with shackles and nightmares.

Urban Living Manifesto�sounds really serious. Do people really take themselves that seriously?? Two words for them:�settle. down.

Oh, but here’s something cheerful -�it’s about Zeichen Press:
Those Room & Board prints were sure worth all of the sweat I dripped on them last Summer!

May 4, 2011
Goodbye Craftstravaganza 2011

I was right in the middle of a dream where both of my eyeballs were, curiously, weeping blood. This was, of course, followed by an intense search for a public toilet and, AS USUAL, the only available toilet was in a high-traffic area of the Southdale Mall.

Thank God Jen called and woke me up. But not before I reluctantly�(why do I always do it??)�sat my bare bottom on the toilet.

If I’ve learned anything in my life it is how to be wrenched from a sound sleep and into a car in under 5 minutes.

It’s not pretty but neither is childbirth.

Jen and I stopped for our traditional latte at the�May Day Cafe�and then it was onward to the State Fairgrounds. The Fine Arts Building was our cold and unwelcoming host, its huge doors left open to remind us that April can be just as cold as November.

I’m sure the whole building was full of crafty-goodness but unless tables were set up on the way to the bathroom, I wasn’t going to see them. For eight hours, I did observe the folks running the�Burlesque of North America�table. They are screen printers – a craft that I have always had a crush on. Anyway, despite the sweetness of their prints, they were just as freezing as us.

Poor thing!

Our big experiment for this year’s fair involved a QR code

that led to our latest�Watch and Share�card.

It was successful. If you measure success in terms of wishes and smiles. Which I do.

May 1, 2011
WATCHandSHAREcards

Dynamite magazine�was full of hard-hitting news for kids growing up in the 1970’s.

But the best part of the magazine were the centerfolds. I wanted the�Hang in There!�poster so bad. It would have looked sweet on my closet door – right next to my Jackson 5 poster.

Struck by nostalgia and surrounded by (more) kittens, I took it upon myself to recreate the magic moment of the earnest kitten:When I was all done forcing the kittens to perform adorable stunts, it was time to make�videos of people reading Zeichen Press cards.

Let me explain:�Beneath various cards in our�online shop, there will be a link to a video of someone (it could be you!) reading the card aloud.�Why?�Because even�the lazy and the ne’er do wells have a right to Zeichen Press cards.

April 2, 2011
A Grateful Robot and a Ladies Night Out

My grandma kept a drawer-full of greeting cards in her buffet. An entire drawer, devoted to spontaneous correspondence!

What a woman.

She also�kept plastic on her sofa and carpet on her kitchen floor. She really wanted to protect her furniture and linoleum.

The Thank-You Note is a classic greeting card and should be the foundation of any collection. Receiving a thank-you note in the mail is a little bit like finding money in last Winter’s coat or a good hat in a snowbank.

Let’s write one together!

First,�choose a card:Now on to the writing… We’ll break it down into 5 easy steps:

1) Begin with a greeting:�Dear Aunt Shirley,

She loves to hear her name because cats can’t talk.

2) This is the meat of the note and notice there is no appetizer. This is a “note” not a letter. Cut right to it:�Thank you so much for the medical marijuana!�If the gift from Aunt Shirley was cash,�do not mention it.�Speak instead of her “generosity.”�Thank you for your generosity!

3) Say a little bit about how you use or will use the gift:�I smoke it everyday!

4) Mention the last time you saw Aunt Shirley and hint at a future meeting:�It was lovely to see you at Uncle Bob’s funeral, I hope to see you again before your funeral!

5) And scene:�Love, Fran

Oh, and here’s another card that will be added to the line:

February 22, 2011
Franstravaganza Part II

“It is finished.” She gasped as she crumpled to the cold, concrete. It was, by all accounts, glorious. The work would outlast the artist and elevate the art form to new and dizzying heights.�

But she, exhausted and covered in ink, was oblivious. To her, this was nothing more than an exercise. A functional and fleeting piece, it would be handled roughly and discarded by Springtime.

Um, so, that poster for�Craftsravaganza�is, like, done:

February 14, 2011
Franstravaganza!

There are a couple of things going on around here:

1) Our fax machine is spitting out orders faster than we (jen) can fill them.

2) We (I) are (am) making the poster for this year’s�Craftstravanganza.

Just to make my load fair, I listen to a recording of screaming children while I work.

I think it really shows:

Today, I will put ink on that – it will be so spectacular there won’t be a dry eye in the room. (I’ll be the only one in the room.)

February 13, 2011

Airplane Safety Card

The trip to the Cape always begins with studying the airplane safety card.

When we land alive, I kiss the filthy airport carpeting and raise my fists in the air in triumph.

The drive from Boston to the Cape included a pit-stop for newborn-sized burritos and an impromptu visit to a little stationery store in Hingham called�social graces�- adorable! This just proves my theory that Hingham has newborn-sized burritos and little stationery stores.

The Cape is paradise, as usual – except for the E. coli outbreak – that’s Electronic coli. We had to boil our water – it reminded me of Mexico – without the drug mules. And everything else.

To be continued…

July 26, 2010
Lord of the Letterpress Flies

I remember some sort of Mexican-standoff In an early apartment�that involved my roommate, dirty dishes and refried beans.�Neither of us wanted to do the dishes and so they were stacked, teetering on the counter – pots and plates on top of other pots and plates – the bottom of the pile forgotten like a lost tribe. My roommate, a vegetarian, had a particular pot that she favored for heating her refried beans – she used this day after day until one day it was forgotten – and the pot joined the pile. But not before she filled it with water,�she believed in the pre-soak method.�I’m not sure how much time passed – a forensic scientist would be able to determine that based on the evidence in the kitchen.

One morning (or was it afternoon?) I discovered something disturbing: the kitchen windows alive with hundreds of flies. I don’t remember either of us being overly surprised. I do remember having to do the dishes in the bathtub.

There are no dirty dishes in the shop and certainly no vegetarians – and yet, I awoke to the same disturbing scene: windows alive with flies. The only conclusion that makes any sense has something to do with the devil. I’d like to believe that our printing projects aren’t evil but I guess I can’t be the judge of that.
Oh, by the way:�Before the flies,�I finished those prints for Room & Board:

July 22, 2010
Canada: You’re strange and wonderful.

So, I (meaning the Zeichen Press intern) pulled one of everything (x3) for our new Canadian reps

while I sat on the cold concrete floor and worried.�Andrea is learning so much from me.

Our new reps will be taking our goods to the the�CGTA�and from there I guess back to their ice palace. Canada is so different than America!

I found�a short list of shops�in Toronto that I imagine will soon be carrying some letterpress from Minnesota… but that’s for the reps to decide. I’m not some kind of control freak.

July 18, 2010
Sweat Shop

The shop has been a very sultry 90� for the past couple of days – which makes for nearly nude printing. The latest Room & Board project is half done and it’s looking frantastic – the ink loves the heat and lays down like a whipped dog – I also love the heat and yet I stand. And stand. I’d like to thank cold-press coffee from�Sisters’ Sludge�for helping me to keep it real.

July 15, 2010
Tortured (commercial) Artist

I need to get into character for the big Room and Board project… “WHAT’S MY MOTIVATION??!”

Backstory:

In a post-apocalyptic world, one breathtakingly beautiful woman finds herself wandering through the residential remains of South Minneapolis. She stumbles upon a letterpress print shop – it is impossibly intact. She drags her shopping cart of possessions inside and studies her surroundings. Type, ink, paper, a giant wrench and an autographed photograph of Kelly Clarkson. This is exactly like her dream – except without Abraham Lincoln. There isn’t much time before the�feral cats�find her… �But she finally has a method to preserve the dying language – at last! At long last…�

Whew! That was intense! Okay, enough screwing around – the clock is ticking and the cats are coming.

July 13, 2010
My New Computer

I lived in Uptown when Chino Latino was Annie’s Parlor and the threat of a good bus-stop knifing made my morning commute thrilling.

Alas, that Uptown is no more.

The filthy (come ON! You�know�it was filthy!!) Uptown Bar has been replaced by a giant, sparkly�Apple Store�and�the smelly Uptown Bar bouncer has been replaced with fresh-faced (sober) computer geeks. Did I shed a tear during the demolition of this�Minneapolis Institution?

No. I did not. Don’t send me hate mail.�

I loved the Uptown Bar – when I was 21. I also loved smoking a pack of cigarettes every day and getting my furniture from the Salvation Army.

I love the new Apple Store – all brushed metal and snowy white… Perfectly climate controlled, smelling of new electronics, buzzing with energy… A 30 foot-tall-wall of tempered glass keeps the noise and heat of Hennepin Avenue out and the Apple-Zen in. Machines are tethered to maple tables so they won’t float away and maybe to prevent shoplifting.

I bought one of those machines – my old machine was jealous but it was time for it to be replaced. Laptops shouldn’t cause 1st degree burns on a lap.�I know I’ve made some very poor decisions recently, but I can give you my complete assurance that my work will be back to normal. I’ve still got the greatest enthusiasm and confidence in the mission. And I want to help you.

What?! I know. My new computer would never say something like that.

July 6, 2010
Seriously??!

I’ve heard that some people use their kitchen table FOR EATING.

The squirrel came back again – this time looking for Fig Newtons.

Maybe if people (me) remember to shut the back door she wouldn’t think I was inviting her in for lunch. After I waved goodbye (screamed hysterically and jumped up on a chair) I had time to use the table for other things. : Project photographs for the new website!

I am tempted to leave my door open to see what other wildlife will enter my kitchen.

June 30, 2010
PR for Tanek, a pregnant cat and a squirrel in my kitchen

Something weird(er) is going on around here. First, we witnessed a large orange cat date-raping our little Siamese (cat) – and THEN there was a squirrel sitting at my kitchen table eating an avocado.

LATER, I drove myself (I did!) to the edge of downtown for a stand-up meeting with the managing editor for Minnesota Business* and the guys from�Tanek�and�Touchpoint. The meeting was in Touchpoint’s new (unfinished) space – which happens to be in�the building�that I imagine owning. So that’s a weird coincidence.

*The Managing Editor for Minnesota Business can be found�here:

June 24, 2010
Tater Tots, Kings Wine Bar, Letterpress, Deer John,

Let’s talk about the kitchen in my first apartment: A room the size of an airplane galley* with the bonus feature of a countertop hinged to the wall. If that countertop was not in the�lift and stow�position (just like an airplane tray-table) it wasn’t possible to open the refrigerator or the oven.

This was great incentive (for my roommate) to do the dishes. I preferred moving the dirty dishes to the living room.�*I’ve peeked in an airplane galley – it’s�usually hidden behind a curtain (that matches the drapes) – the�flight attendant�works mechanically, loading up that cumbersome cart to roll down the aisle.

The delicacies that came out of that first apartment kitchen included�(and were limited to)�chicken pot-pies and tater tots. The crisper drawer in my refrigerator contained a large amount of an herb – but that was none of my business.

Oh, but the tater tots!

Straight from the freezer and onto my cast-iron skillet: washed down with an Old Milwaukee and a Camel Lights cigarette.Whew! Did I mention I had 18 by the balls? ALSO, if I had a hankering for ribs OR pizza, I only had to walk down the stairs. That’s right, the one and only�Ribizza�fulfilled that strange combination requirement for Uptown, Minneapolis.

Exactly five minutes West of my house is�Kings Wine Bar�- a newish (rhymes with Jewish) little neighborhood restaurant. They serve�tater tots�but with sauces far fancier than ketchup. �I was there last night and there didn’t seem to be any Old Milwaukee or Camel cigarettes on the menu but somehow, after we ate our tater tots, our table was magically covered with candy.

This doesn’t have anything to do with the card I wrote/designed last night. Or does it?

June 13, 2010
Letterpress in Minneapolis

Sunday:�The Corpus Christi procession brought oodles of the Devout through Loring Park – all busses were rerouted and the Minneapolis Police department was on high alert for any shenanigans. Still, I couldn’t help but feel a little emotional as the church bell solemnly rang out and I watched Barb perform CPR on my husband.

Tuesday:�Our new intern�(Andrea Sanow)�showed up with the enthusiasm of a 22 year old girl. We love her – and we’re not just saying that because she reads the blog and is, like, the strangest mix of a Type A Personality�and�totally laid back.�What?!�It’s true. Thanks to her, I got so much done: Here are the Room & Board prints in color:

June 9, 2010