Zeichen Press – Page 37 – Design & Letterpress for the people.

Wherein the dog wears a wig for Room and Board and Jen pies type

Yes, well… As you can see, the dog was ready to meet with Room and Board today. We fought over the wig but there’s just no talking to her. I don’t even think the wig looks that great �- her fur is a totally different color.

Whenever Room and Board stops out to visit, Jen dumps a case of type onto another case of type. I think it’s a waste of time but Jen loves wasting time – I have to be like,�“Jen, quit wasting time.”

Oh, well – the meeting went great (I think they think we’re strange. Maybe the wig�was�too much??) They told us to make some more�alphabet press-type prints.

That’s what they call those. I call them tickets to Cape Cod but that’s none of your business.

May 12, 2010
What DOESN’T a “Long Men’s Wig” have to do with letterpress?

The creepy severed head would not discourage us from our very important purchase.�The wig�will play a small, but pivotal, role in our upcoming film (tentatively titled,�Your CPR Hurts My Chest).

May 8, 2010
(Edina) Minnesota! Where the Booze Drips Freely From the Trees

Right? We met with half of the�“Jelly Shot Test Kitchen”�AND if you don’t know what I’m talking about -�you soon will.�These Edina�ladies (why did I italicize that?)�answered a pretty serious question:�“What would a jell-o shot look like if it grew up?”�

Here’s the answer:

A Jelly Shot Test Kitchen “cookbook” (cookbook?) is in the works and they have come to Zeichen Press to help create some buzz. I wonder if it’s because�they caught wind of our professionalism.�Probably.

May 6, 2010
Craft+Extravaganza=Craftstravaganza

Does Geek+Spectacular=Geektacular? I was never good at math but I DO know that the State Fairgrounds are going to be�wall-to-wall geeks tomorrow. Jen and I will be there handing out love-letters and hugs to all of our loyal customers.

We went there tonight to set up. This baby has been following Jen around for, like, two years:

May 1, 2010
OH, I get it! PR is like stalking!

Creative, elaborate, polite (but persistent) stalking! Nothing against the�creative�stalkers out there. You know who you are.�Please don’t start re-stalking me.

I sent out the press package for Tanek today, it contained everything but a pan of brownies and a lock of my hair.

I hope�Neal St. Anthony�likes kittens.

Did I hand set that type?

Yes.

April 29, 2010
email is so 2009

I love getting a letter in the mail – and getting a package in the mail is like finding money under your pillow. Or discovering a coin in a freshly gutted fish.

Reading�my�email goes like this:�delete, delete, delete, delete, delete, delete, delete, delete, delete, �delete, delete, delete, delete, delete, delete… oh, that’s important… delete, delete, delete, delete, delete, delete, delete, delete, delete, delete, delete, delete.�

As you know,�Zeichen Press is handling all things that fall into the realm of communications for�Tanek Inc.�This job is usually less messy than gutting a fish but just as satisfying. Contacting reporters is part of the job and we realized that doing so via email might just be a little bit like whispering to your date across a crowded room. Not that we have dates. Or are ever invited to rooms that are crowded.

Here is the first part of a press package going out to local reporters. (Neal St. Anthony, you lucky devil!)

(Here’s a story:�Ken Piper�of Tanek was the head designer for the brand-new KMOJ station in North Minneapolis. That’s right: North Minneapolis. Watch out, South Minneapolis – the Northside is picking up steam!)

April 26, 2010

Nudity

It’s finally Spring! Time to peel off my�SmartWool�socks and bury them in the backyard following a short – but tasteful – ceremony. They will be missed. Everyone at Zeichen Press went and got a mani/pedi.

Except Jen.

Here is a�before�and�after:

April 24, 2010
Jen’s Unborn Twin

Thanks Roto-Rooter!

April 23, 2010
Is letterpress too classy for you?

It might be. I’m going to have to credit Martha Stewart with sparking the mainstream revival of the craft.�Everyone settle down.�If Martha and I ever met (someday on NBC 11:00AM CST) I would burst into tears. She’d slap me across the face and tell me to get ahold of myself.�Oh, Martha! You always know just what to do!�Zeichen Press has designed and printed its share of wedding related invitations – and we’re pretty certain that gives us some sort of carbon-neutral status.�How?�It’s pretty complicated – something to do with joy and decency neutralizing our usual gaucheness.

April 14, 2010
Hi, zeichenpress. Martha Stewart is following your tweets on Twitter.

Oh, Martha Stewart!

I wish I could believe that you were following Zeichen Press on Twitter because of�the recycled�Panko Japanese Style Breading box/press kit�I sent you last August…

Or because of the letterpress art print I sent you last October…

Or the baby I sent you last November…

April 2, 2010
More on the new Zeichen Press website

We’ll be shooting our opening�film�using (surprise!) something that pre-dates my birth.

Didn’t I learn my lesson with�that stupid typewriter?

March 29, 2010
The true story behind the Zeichen Press logo:

Okay, let’s call her “Sheila” and let’s call him “Franz Ferdinand.”

She resented every one of his hair-plugs. Row after row of weak little sprouts – such an offensive landscape. Each bloody little ring contained 4-5 “transplant hairs,” the math was easy enough – she figured that each stubby hair cost $7.40. Her pre-taxed, hourly wage at the Seed-N-Feed was $7.45 – barely enough to cover the cost of a single hair.

He had convinced her that the new hair would make him a better dancer. She knew now that it did not – his “moves” reminded her of the farmhands baling hay. Each jerky swinging of his arms nearly punching her in the stomach.

His unemployment was running out and now, thanks to this unwise investment, they would have to move into his mother’s trailer. Her whole life she wanted to be a professional dancer and had been searching for the perfect partner – why hadn’t she listened to her gut or that certified psychic that really seemed to understand her? Still, she danced with him – her graceful movements, her twirling skirt – he would have been captivated by her beauty if he wasn’t so fixated on the pounding in his chest.�

��

Wow! We all know what happens next. Thank the Lord she knows CPR�and�that despite the bitterness the hair-plugs caused, she still wanted to keep him alive. Sheila and Franz Ferdinand might just make it.

March 29, 2010
Here’s the part about salvaging letterpress equipment:

People (my mom) always (whenever she feigns interest) ask me,�“where do you get this stuff?”�Type, cabinets, printer’s cuts, ink, chases, quoins, sticks, cutters, furniture, leads, slugs, tympan, rollers… letterpress takes up a lot more space than this tidy little laptop. I wonder if that’s one of the reasons people stopped using it?�I doubt it.

Jen and I both agreed that our favorite salvaging-situation involved a compulsive hoarder with a murder/torture-pit (alleged) in his basement. This house had it all; two commercial espresso machines:

two Kluge Printing Presses:

(just in case you’re wondering: TWO Kluge Printing presses are massive and�would�look like�this�if not covered in books, dvd’s, televisions, kleenex boxes, grocery bags, magazines and mail):

a family-style restaurant booth: (this suspiciously barricaded the basement door)

dozens of old computers: (so sentimental)

“stackable” type cabinets: (we took these)

and this:

and this:

Oh, here’s a fun game:

Can you find the treasure in this photographic vignette?:

How about here?:

��

Oh, well. Enough of the sweet, sweet memories. Here’s part of our latest salvage:

March 21, 2010
A long, long time ago there was no Tanek. Only empty space.

I loved when Mom would get out the Scotch-tape and add my latest work to the dining room wall.

I’m not sure if one day she ran out of paper or tape – but she also let me paint right on the windows and the refrigerator.

I spent the last 10 weeks art directing Tanek’s new website. It was very similar to painting on the refrigerator except without paints or a refrigerator. I worked on the project with�my old boss. Don’t confuse this old boss with another old boss I had at the Leeann Chin in Richfield, circa 1989.

You can go look at the new Tanek site. It’s not painted on the fridge or hanging on the dining room wall but it’s still super awesome.�You can really build with the masthead blocks! …�Actually,�that gives me an idea… build something cool, take a screen grab and�e-mail it to Zeichen Press�- WHY? I’ll pick the best one, send out some fancy letterpress cards to the winner and�publish�it on the blog.

HEY! This is fun!

March 9, 2010
Potato-Guns and Make Magazine

The other day, I needed to learn how to make a potato gun.�It doesn’t matter why.�Anyway, I made my way to the�MAKE Magazine blog�- If you haven’t been – I don’t know what to say. It’s not like we can’t be friends. It will just never be more than that.

So, they are doing this�Maker Business Series�and I thought, “hey, I make things… I own a business…” The potato gun would just have to wait.�Sorry Edmund.�…I sent an e-mail to someone named Gareth (Jen keeps referring to Gareth as “her” – I don’t have the heart to correct her) and told him about Zeichen Press – he responded and then it turned into an interview and…�Go read it!!

March 5, 2010
Wake up call

I try�so�hard. Really, I do. I try to follow the rules.

I’m jealous of those people (is it everyone?) that climb out of bed at a respectable hour, get dressed, fuss with their hair, apply make-up, brush their teeth, read the paper, make and drink a cup of coffee…

In high school, my morning carpool (I say “carpool” but really it was just my friends carting me around like some sort of package. A smoking, swearing package) would lay on her horn outside my house while I lay in my bed – dreaming that I was missing tests because I was laying in bed dreaming that I was missing tests.

February 24, 2010