My fans are relentless, ”Fran, how do you do it? Please, let us in to that magical and mysterious world you call your brain. Give us, if you think we can handle it, a tiny snippet of what it’s like to experience your Creative Process.” Well, stand back; I’m about to blow your minds. BLOW YOUR MINDS. This will be a little bit like someone revealing the secrets of the universe, the meaning of life, and the riddle of the sphinx. Until now, there has only been speculation. Speculation and rumor. Just like the moon landing. So, just sit right down and call in sick to work – Ready, set, go; here’s the deal: Notebook + pencil + old printer’s cut =
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Words sitting next to pictures
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Total Reject
The nice thing about owning your own company and producing your own line of goods is that: A) I won’t fire me for sexually harassing myself. B) I give myself outstanding quarterly reviews. C) I haven’t showered in God Knows How Long and nobody (hi Jen!) cares. D) I can write/design/print whatever I think is funny.
The other day, the Trader Joe’s Card Chick submitted three of my cards to TJ’s. Originally there were nine and after some pretty complicated calculations on my calculator, I figured that left six for us. (Eat that, Sister Diane, I told you I’d be able to apply my limited math skills to the real world!) Here’s a peek at the six rejects: Three are for sale in our online store. Why only three? I bet you’d like to know.
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Our biggest custom customer: Trader Joe’s
The Trader Joe’s Card Chick called and asked us to do some custom work for them.
I was like, “get in line lady, it’s not like Consumer Reports ranked Trader Joe’s the second-best supermarket chain in the nation.” And she was like, “yeah, they did.” And I was like, “I knew that, I was just testing you.”
Even without my lucky historical period costume we were able to produce some winners. (My teacher used to say, “we are all winners when we don’t use drugs” but I think she was using the word ‘we’ in the royal sense).
We gave nine cards to The Card Chick, she selected three to show to TJ’s and TJ’s is going to produce all three. They will be in the stores in March. They’ll be offset printing them, I feel good about that because I’m sure that Jen and I would be fingerless if we had to hand feed 80,000 cards into the jaws of The Beast.
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Taking the Christ out of Christmas since 2008!
When we create custom holiday cards for corporations/businesses, we are often asked to “make it not so, you know, Christmassy.” Here’s a new one for our own line – but we’re willing to share. Hey, Target Corporation: Want a few thousand?
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We were in the Style Section of the New York Times!
Sort of. Not exactly. Technically we were not named in the newspaper but we feel like that must have been an oversight. Somebody is probably going to lose their job because of that little error. We’re just sorry that we can’t be there to see it. See, we designed and printed wedding celebration invitations for the couple who were in the Style Section of the New York Times – um, like, that’s a super big deal. It’s right here, in black and white.
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How important is hygiene?
Yesterday, I spent 10 straight hours sitting in the kitchen. I didn’t brush my hair or teeth.
(I once saw a medical show about a man who complained of stomach aches, they finally cut him open and discovered his partially re-absorbed, unborn twin in his own belly. It had hair and teeth. Not much else to it. A lot of hair. A lot.)
I stayed in my pajamas. I drank coffee and cold fried chicken. Disgusting? Undoubtably. Did I care? Not the slightest. I was being paid to sit there and provide art direction for a local ad agency. Me and my laptop and the kitchen table strewn with yesterday’s dinner dishes. Who cares? Certainly not me. My Grandma would have been disgusted. She also would have been confused by the “strange typewriter machine”. Anyway, I finished the job, went to The Happy Gnome with my mom and made one of the kids clean the kitchen. Here’s a picture of me after I finished the job: note the fried chicken triggered chin acne.
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David Hasselhoff, Jerry Lewis, Zeichen Press
The closest I’ve been to Australia is the Victoria’s Filet at the Outback Steakhouse in Blaine, MN (pop: 44,942). I’m not sure who to thank for introducing Zeichen Press to our Australian cousins. Maybe Ampersand Duck had something to do with it or maybe it was my grassroots advertising campaign. I stuffed (but first I drank) 1000 bottles of wine with Zeichen Press Cards and threw them into the Atlantic Ocean.
Maybe one washed up on the shores of Melbourne because this showed up in their newspaper:
Our CanCards are their Object of Desire. Thank you, Australia.
Someday I will visit you. And your kangaroos. And your boomerangs.
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Seven Pounds is the name of the movie not the weight of my head
About a jillion years ago, I was contacted by some Hollywood set designer – she wanted to know if I had extra letterpress “JUNK JUNK JUNK” for a new movie starring Rosario Dawson and Will Smith. Wait. What?! Trembling, I clutched my Fresh Prince of Bel Air collection to my chest and replied, “Oh, that’s cool. Yeah, I could Fed Ex some stuff to you guys – I won’t charge extra for the dust.” (Followed by cool and knowing laughter). What a comfortable rapport! I was talking TO Hollywood. Maybe they’d ask me to audition for the movie! The movie… Maybe Rosario Dawson needed an understudy… or a body double?
We could be twins!
I asked the set designer when they’d like to fly me out, explaining that my schedule was flexible enough to accommodate movie- shoots, sightseeing, and pool-parties. She told me she’d have her people call my people.
ANYWAY, it turns out they were able to pull the set together without my JUNK JUNK JUNK and Rosario politely declined my offer — we’re still totally friends
…So I finally watched The Movie last night. Ummm, Will Smith can fix my press anytime. Is that my review? Is that all I have to say? … Uhh, Rosario was convincingly ill and I bawled like a baby. There. Happy?? OH, and the garage-studio was super cute and perfect.
PS: Strangely, Rosario’s character ALSO nicknamed her press The Beast. What?!
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96°
I’m dripping with sweat. I’m marinating in sweat – the shop has got to be 100° . My head feels fuzzy… and my hands (are those my hands?) are leaving sweat-finger-prints on all the paper that I’m cutting.
Wait, I smell barbecue chicken! Wait, maybe I’m on fire…. False alarm. It’s really chicken.
So, I’m cutting paper in my bathing suit. I feel like I’m wearing a snowsuit in a sauna.
I love summer. I’m not even kidding.
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Wanamingo
My kitchen faucet broke (again) and as I crouched on the patio with the garden hose and plastic scrubby, my mind wandered to faraway lands. Specifically, Wanamingo, Minnesota. Oh, Wanamingo! Has anyone written an ode to thee? I was in Wanamingo today and overheard this “conversation” between a mother and child at the 60 Stop Gas Station:
Child: “I want eggs for breakfast.”
Mother: ” You can’t get everything you want. I wanted flowers for Mother’s Day and I got nuthin’!”
Oh, well. The REAL Wanamingo is full of chickens, barn cats, fictional alpacas and acres of hard-working folks that build chicken coops and excavate pig cemeteries – just for fun. These people walk around with just a hint of a smile, a smile that says, “I chop the logs to heat my house. I know how to grow potatoes. I know the difference between bush beans and pole beans.”
They also spend the Winter trying not to recreate a scene from The Shining.
I’M JUST SAYING.
Okay, so maybe I don’t have what it takes to step off the grid and live like Ma Kettle. Maybe the closest I get to feeling the heartland is living with a broken faucet. Fetching water for cooking makes me feel like a barbarian.
In between all my water fetching I made this :
It’s gonna be BIG people.
BIG.
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GRANDMA!!! CAN YOU HEAR ME??!!
Grandmas don’t read HOW and they certainly do NOT read SWISS MISS but they DO read Better Homes and Gardens. You know, BHG? See how I just dropped that abbrev? Grandma would thumb through the fashion and gossip mags at the checkout but like any good homemaker she would add the BHG to her cart. If she was feeling particular sassy, she’d throw in the DIY magazine (brought to you by the good people at BHG).
Oh, DIY! You know Martha Stewart (PS: Martha, I DO want to see how you hay your fields) reads you under the covers with a flashlight – praying that Alexis doesn’t march into the room and flip on the soft-and-natural light.
DIY magazine is doing a story on handmade goods – a “Best in Show” collection of the various craft shows around the country. We’ll be featured in the “Printed and Pressed” spread. Mmmm, printed and pressed… that makes me want a panini. Here are some photos – we can’t decide, although I think #4 tells a good story. Sometimes I go into the shop at night and Jen is just standing there like that. Shudder.
ONE MORE! (I photoshopped a smile on Jen’s face):
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A Poster on Rosin Paper
Recently, my roof was crawling with roofers and I watched while they threw hunks of 80-year-old shingles into my Lilac bushes. After screaming at them in the only Spanish I knew (¿De quién perro es ése??!! : Whose dog is that??!!) I grew very interested in a particular part of the process: a giant roll of red paper was used to cover my roof like gift-wrap – I thought it was strange and tried to mime some sort of conversation – my arms waving wildly, like I was landing a plane on an aircraft carrier. The foreman handed me a hundred-dollar-bill and told me I was special. I still don’t know what happened.
Madge is turning sixty AND ALSO celebrating her 35th wedding anniversary. I have the honor of creating a poster to commemorate this Holy Convergence. There is a roll of red rosin paper and a couple cans of ink in the shop that are dying to be a part of the project. Here’s a sneak peak:
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Are you my logo?
Back in the day When Men Wore Hats, back when cuffs were linked, when the boardroom had a bar, when men were men and women were secretaries; way back then, The Logo was king. I wish I could have been there. Thank God for Mad Men. Dear Lord, please protect Don Draper from small cell lung carcinoma. Amen.
I love a good logo. I love it like I love my mother. I want it to challenge me at every turn. I want it to lodge itself into my relational thinking. I want it to manipulate me. I DO.
Observe:
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Californy is the place you ought to be
California would be the perfect place to be except for one teeny-tiny thing. No Zeichen Press. But soon all of its fine citizens will gobble up our goods like manna in the desert. LIKE MANNA.
Will Los Angeles (and its glorious surrounding areas) embrace the simple and slightly twisted humor from Minnesota?
Stay tuned.
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My Google Shrine is bogus
What am I doing wrong? I devote myself to one search engine. ONE. There are so many more but my eye has never wandered. Sure, I played around a little bit with Yahoo – who didn’t? I just feel like this relationship is completely one-sided. I do. I give and give, search and search and when I FINALLY search for me, I get nothing but pages and pages of other letterpress studios. UM, that makes me ill. Listen, google: (If that is your real name) You either put me first or it’s over. That’s me; Zeichen Press. A design and letterpress studio in Minneapolis, Minnesota. Maker of fun and funny greeting cards and disc sleeves for one and all.
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First Base with Trader Joe’s
The Trader Joe’s card chick sent a fat check with a little note that said, “Dearest Zeichen Press, let’s get it on.”
Isn’t that romantic?
Sighhh, I love this stage of a relationship. Both a little awkward, both excited – sniffing each other’s bottoms. Other things go unnoticed – cleaning, bills, cooking, dad’s life-support machine.
I used to raise my hand in class, working my face to communicate a message to my teacher. It was important to get into character – my character was The Girl That Needs To Use The Bathroom Super Bad. It was serious. Of course, I’d be excused and head to the library. The librarian was the tough but lovable hunchback, Sister Avila. She loved the Dewey Decimal System. Never a word from her mouth – just the stern pencil-tapping was enough to make me stuff a sock in it. Every day there was a crisp new StarTribune on the big table. I would feign interest in Global Matters but couldn’t wait to get the comics.
If Trader Joe’s likes this next round of cards I owe it all to skipping class, Sister Avila, and the comics of the late-1980’s. I claimed to despise the Family Circus, but dammit – I read it every day. I also followed Mark Trail - the Cary Grant of the comics. BUT I saved The Far Side for the very end – Gary Larson was the Pope of the Funnies. If he ever comes out of his pen-and-ink cave, I will kiss his ring.
Okay, here we go:
