Zeichen Press – Page 24 – Design & Letterpress for the people.

Hello, my name is

Remember when�I talked about my naming skills?�No?�That’s okay, I barely remember it myself.�Anyway,�I did a project with�The Carney Group�- I named a product that debuted at the�2011 MacWorld Expo�to much adulation. Wait, that’s a pretty strong word. To much�curiosity.�They made the Top 3 Happening Booths but I think that had more to do with the bearded�CodeWeavers�COO dressing as Cher (I think that’s Cher?? Yucky!)

than the name I chose for the product – which was, by the way:�Impersonator. See, it’s software that let’s your Mac run Windows apps without running Windows.

So brilliant.

David Pogue of the�New York Times�called it “hilarious” and one of the most creative pitches he’d seen all year.

I wonder if he meant�last year�because otherwise it would just be one of the most creative pitches he’d seen in January. I also wonder if he meant it was one of the most�disturbing�pitches he’d seen.

I wrote a lot of funny lines and made some cool logos

BUT all of my creative was for naught.

For naught.

They wrote their own lines and made their own logo. That’s cool. I don’t even care. I don’t. I totally let it go. Totally. I’m fine. Oh, here’s a little video�I made (rejected by them – which I’m totally fine with. I am. I’m fine. It’s cool. Whatever. It doesn’t even bother me.) to go with the name.�Close the blinds and turn on the projector, here’s IMPERSONATOR:

January 31, 2011
Working in the Bathtub

I love the ladies of the�Jelly Shot Test Kitchen. And when I say I�love�them it means I�love�that they trust us. Trust us to create business cards�of the future.�We’re not sure how lasers work but we all saw Superman II.

These days, lasers are used for more than just pulverizing concrete. And I can prove it:

The latest project for JSTK has nothing to do with lasers. Or letterpress -�don’t they know we do LETTERPRESS??��They asked us to create some instructional films.

Naturally, I cleaned my bathtub and got to work:

Here’s what I made:

January 9, 2011
Goodbye 2010

2010 has a short driveway and as we backed down it we (I) felt wistful. It seems like only last year we were�freezing in Brainerd. Here we are again, eating thick-cut bacon and praying for the strength to survive round after round of Name That Tune. I don’t believe in New Year’s Resolutions because the prisons are overcrowded as it is and also because the world isn’t ready for my style of leadership. (Deer-in-the-headlights.)

This was a big year for Zeichen Press – and as I sit in my Fiberglass Insulated Cell, I feel gratitude. I also feel greasy from all of the bacon, but like the sparrow, I will take a sand-bath to freshen up when the time is right. A new website,�a fleet of reps,�prints in Room & Board, the dog’s wig:

Who wouldn’t be grateful? I believe Jen and I are coming up on The Five Year Anniversary of Our Zeichen Press Partnership – we will celebrate by not murdering each other in cold blood.

Don’t worry, we’ll send out Save-The-Date cards.

January 1, 2011
Magic Birthday

Aunt Clare –>

In other words, it’s her�Magic Birthday! �The�Orange Five print was created especially for her:

It’s pretty tasty and she may try to lick the ink but I can’t be responsible for that. Just like I can’t be responsible for anything I did from 1985 – 1995.

December 29, 2010
Are we there yet?

Christmas is just around the corner and that can only mean one (or more) thing(s): The shop is closed and the kitchen is open.

ALSO, it means that the children and animals are underfoot (more than usual) because of the 5 foot snowdrifts blocking the exits.

But don’t worry if you haven’t sent (or bought) your Christmas cards, yet! We (Jen and I, mostly Jen) are here to hold your hand straight through this blustery season! Did you know that (legally) you can send “Christmas” cards until January 6? THAT, is the official end of the Christmas Season because that’s when the Wise Men hauled it to the manger.

*Playmobile dramatization.

I used to mark the end of the Christmas Season by my son’s birthday (February 7). That day meant it was time to shove the Christmas tree out the second story window before the arrival of the birthday party guests.�Now�the tree stays until it becomes a fire hazard, and not a moment longer.�So responsible!

So, speaking of an Epiphany: Don’t waste another minute reading this scatology! Go and buy some�Seasonal Cards!

December 22, 2010
Snow on Snow on Snow

Ummmmmmmmmm… it’s, like, snowing.

We tried to venture out in it today but then we saw this:

And this:

That’s a snow plow in a ditch on the side of the highway.

Now we’re doing our Christmas shopping sans danger from our�computer�-�you can too!

December 11, 2010

Mating Tips

The only way to find out if you’re truly compatible with another is to spend a year together aboard a Portuguese fishing vessel.

Unfortunately, that’s not always an option. Don’t spend another minute agonizing!

Forget the touchy-feely�Relationships�aisle at Barnes & Noble or (gasp) your local library! Forget the $120/hour couples counselor! Forget mind-reading, unmet expectations, behavior prediction!

Zeichen Press has created a $4.00 cheat sheet!�Collect them all (there’s only one) and store them safely in a polished mahogany box. Tabulated by topics, like: Division-of-Labor, Apology,�and so much more!

*A�Mating Tip Card�and a BB gun make the perfect wedding gift.

October 3, 2012
Neglected Category

My retirement plans are needy and demand an Airstream Trailer

and a plot of land in Pigeon Forge, Tennessee � as close as possible to Dollywood.

That would be fine as cream gravy.

Yes, retirement � everyone does it differently. Some like to join communities in Arizona and some like to hoard cats. Hoard cats until one day they have a stroke, can’t get to the phone, die of starvation, and their beloved pets eat their face.

But everyone is so different!�And as my Grandma Shea used to say, “It takes all kinds.”

So wise.

September 26, 2012
A Loon Call For Garrison Keillor And Hat Made of Money

When I heard Jen was participating in the Loon Call Contest at the�Prairie Home Companion Street Party, I said a quick prayer to Saint Genesius.

I can’t believe she didn’t win.�

Earlier that day,�this�angel�dressed in plain clothes�was spotted:

If I wore a hat made of money, I’d have a faraway look in my eye, too.

September 22, 2012
Eating My Weight In Vegetables

Did you know that the�Arboretum�has a�pick-your-own�vegetable garden? The signs were more intuitive than posted.

My latest health craze (the last one turned out not to be a “health” craze) promises an upward trajectory of boundless energy and crisply firing synapses. Kale, spinach, green chard, cucumber, celery, lemon, parsley, and apple in one glass.

In one glass.

I’ve learned that a bagful of smuggled kale equals one thimbleful of juice.

One thimbleful.

I wonder how many ounces I would be if I were juiced.�Note to self: Juicing bodies would make them easier to flush down toilet.

Look at these beautiful Dahlias and forget everything I just said:Weren’t those lovely?

All of the flowers and vegetables inspired a Father’s Day card:

September 14, 2012
Gather Ye Nuts While Ye May

September is the schizophrenic sibling in the Year Family�one day a beastly 90�, the next day fighting off dinosaurs in the living room. Dust off your crock-pots, it’s time for meat and vegetables to mingle on the countertop for hours.�Once Upon A Time, I got a massage in September. It was from a hobbit�he blessed the vessel that was me and scampered around the table like his footsies were on fire. When it was over, he requested a hug. I consented because I have never hugged a hobbit and I didn’t want to crush his tiny hobbit-heart.

September 12, 2012
Killing Several Birds With Two Seahorses

�I am all about efficiency.�It’s one of the (two) things people love about me. If I can’t multi-task my way through a problem, it’s better left to a pre-schooler.�I always say.

Yes, it’s an enviable quality; I can think about any number of things�while I work on something else.

The neighbor that flipped me off�called me the other night. She wanted to accuse my kids of egging her car. I told her that�I�egged her car. She couldn’t hear my confession because she was too busy talking about someone stealing Bounty Paper Towels from her backseat.

I thought about my conversation with her while I worked on some seahorses in photoshop. Here’s the thing/a little secret:�Not every image comes to us as a perfect little mounted printer’s block.�

There are some that need finessing:I’m sure you knew that.

I feel like I have to apologize for the latest card.

I’m sorry.

Here it is,�sss.�(sorry so sappy)

September 6, 2012
State Fair Inspired Christmas Cards

Maybe it’s the�Grilled Spamwiches

or the Walking Tacos. Maybe it’s the�4-H Barn, full of homespun country talent.

Or maybe it’s the�Birth Barn.Ham!

Perhaps it is a combination of these magical happenings. This yearly phenomenon fills me with such joy… such eager anticipation! There are visual delights to behold whenever the head is turned!

It reminds me of�The Birth of Our Lord.�I bet the shepherds know what I’m talking about.

Anyway, I shouldn’t�question my inspiration.

Here are two new Christmas cards:

August 31, 2012
Old-School Birthday Card

It was Jen’s birthday yesterday. She celebrated by cramming her car with kids and driving East for five hours.

I celebrated by going to my In-Laws to hear some family history � �a combination of Downton Abbey and Angela’s Ashes.

BUT before these festive events, I gave Jen a card:Perhaps you recognize that man?His pants are usually radioactive, but not for this card.

August 27, 2012
MERRY (name)MAS!

Times were simple then � pre-Facebook… cats fixed… no�Dance Moms…

The air was thick with anticipation � it wasn’t fair to keep�Zeichen Press�hidden from the�public.It was time to pry open the (heirloom-quality) tupperware lid. Time to expose the rotting and pungent living carcass to the unblinking eye of its critics.

The Universe demanded documentation. Who am I to refuse?

That was four years ago (today).Now, readership of the Zeichen Press blog hovers somewhere between cable-access viewership and meaningful Craigslist encounters.

Cheers!

August 25, 2012
THINKING OF YOU

Time alone was rare. But in a pinch,�I was forced to conjure up an imaginary playmate. This was a strange exercise and not something I was particularly good at.

Other children lived in complex and exotic worlds of make-believe � I don’t think the “friends” in their pretend worlds were�from Minnesota ��with names like�Carura Fadida�and�Anarada Salsa.

There was a girl who lived in the glossy tile next to the toilet. I spoke with her when there was no soul around.

Her name was “Fran.”

Rooted in reality, with a strong sense of the superfluousness of an imaginary world. I was, and am, from German stock.�Zees duss neecht make senss.

It must be that toe-hold in reality that permits me to create the following:

August 22, 2012