Zeichen Press – Page 25 – Design & Letterpress for the people.

METRO home found us!

It was only a matter of time because we were standing outside their office.

METRO home�is a new�special�section in�METRO. The cover of this months issue is intriguing and frightening. It might be a photograph of a bedroom/torture chamber.�What’s behind those curtains?Yikes! This room comes with shackles and nightmares.

Urban Living Manifesto�sounds really serious. Do people really take themselves that seriously?? Two words for them:�settle. down.

Oh, but here’s something cheerful -�it’s about Zeichen Press:
Those Room & Board prints were sure worth all of the sweat I dripped on them last Summer!

May 4, 2011
Goodbye Craftstravaganza 2011

I was right in the middle of a dream where both of my eyeballs were, curiously, weeping blood. This was, of course, followed by an intense search for a public toilet and, AS USUAL, the only available toilet was in a high-traffic area of the Southdale Mall.

Thank God Jen called and woke me up. But not before I reluctantly�(why do I always do it??)�sat my bare bottom on the toilet.

If I’ve learned anything in my life it is how to be wrenched from a sound sleep and into a car in under 5 minutes.

It’s not pretty but neither is childbirth.

Jen and I stopped for our traditional latte at the�May Day Cafe�and then it was onward to the State Fairgrounds. The Fine Arts Building was our cold and unwelcoming host, its huge doors left open to remind us that April can be just as cold as November.

I’m sure the whole building was full of crafty-goodness but unless tables were set up on the way to the bathroom, I wasn’t going to see them. For eight hours, I did observe the folks running the�Burlesque of North America�table. They are screen printers – a craft that I have always had a crush on. Anyway, despite the sweetness of their prints, they were just as freezing as us.

Poor thing!

Our big experiment for this year’s fair involved a QR code

that led to our latest�Watch and Share�card.

It was successful. If you measure success in terms of wishes and smiles. Which I do.

May 1, 2011
WATCHandSHAREcards

Dynamite magazine�was full of hard-hitting news for kids growing up in the 1970’s.

But the best part of the magazine were the centerfolds. I wanted the�Hang in There!�poster so bad. It would have looked sweet on my closet door – right next to my Jackson 5 poster.

Struck by nostalgia and surrounded by (more) kittens, I took it upon myself to recreate the magic moment of the earnest kitten:When I was all done forcing the kittens to perform adorable stunts, it was time to make�videos of people reading Zeichen Press cards.

Let me explain:�Beneath various cards in our�online shop, there will be a link to a video of someone (it could be you!) reading the card aloud.�Why?�Because even�the lazy and the ne’er do wells have a right to Zeichen Press cards.

April 2, 2011
A Grateful Robot and a Ladies Night Out

My grandma kept a drawer-full of greeting cards in her buffet. An entire drawer, devoted to spontaneous correspondence!

What a woman.

She also�kept plastic on her sofa and carpet on her kitchen floor. She really wanted to protect her furniture and linoleum.

The Thank-You Note is a classic greeting card and should be the foundation of any collection. Receiving a thank-you note in the mail is a little bit like finding money in last Winter’s coat or a good hat in a snowbank.

Let’s write one together!

First,�choose a card:Now on to the writing… We’ll break it down into 5 easy steps:

1) Begin with a greeting:�Dear Aunt Shirley,

She loves to hear her name because cats can’t talk.

2) This is the meat of the note and notice there is no appetizer. This is a “note” not a letter. Cut right to it:�Thank you so much for the medical marijuana!�If the gift from Aunt Shirley was cash,�do not mention it.�Speak instead of her “generosity.”�Thank you for your generosity!

3) Say a little bit about how you use or will use the gift:�I smoke it everyday!

4) Mention the last time you saw Aunt Shirley and hint at a future meeting:�It was lovely to see you at Uncle Bob’s funeral, I hope to see you again before your funeral!

5) And scene:�Love, Fran

Oh, and here’s another card that will be added to the line:

February 22, 2011
Franstravaganza Part II

“It is finished.” She gasped as she crumpled to the cold, concrete. It was, by all accounts, glorious. The work would outlast the artist and elevate the art form to new and dizzying heights.�

But she, exhausted and covered in ink, was oblivious. To her, this was nothing more than an exercise. A functional and fleeting piece, it would be handled roughly and discarded by Springtime.

Um, so, that poster for�Craftsravaganza�is, like, done:

February 14, 2011
Franstravaganza!

There are a couple of things going on around here:

1) Our fax machine is spitting out orders faster than we (jen) can fill them.

2) We (I) are (am) making the poster for this year’s�Craftstravanganza.

Just to make my load fair, I listen to a recording of screaming children while I work.

I think it really shows:

Today, I will put ink on that – it will be so spectacular there won’t be a dry eye in the room. (I’ll be the only one in the room.)

February 13, 2011

Leather and Milk and Meat

Every few weeks�Paper Source�orders the same poopy cards from us.This makes us happy because there is no faster way to evangelize than through a chain of shops that snakes its way through the country.

Our message?�

Isn’t it obvious by now? Spread (our idea of) letterpress goodness and joy like spackle into every dark crevice on this planet.

No big deal.

This card:has nothing to do with fecal matter and so we were surprised (and delighted) to see it on our latest Paper Source order.

Perhaps the following dream was a premonition?:

There were no toilets�� but there was a shower scene. The light over the C&Phad become a shower head and I had become naked. I prayed that nobody would walk through (why didn’t I just lock it?) the shop door while I took my unnecessary (and might I add: gratuitous?) shower next to my printing press.

But someone�did�walk in.

I guess his name is Vincent Schiavelli. He was hiding behind the Heidelbergwith his cow. He wasn’t smiling. I woke up.

The End

August 5, 2012
We want to be more than just friends with: Yankee Ingenuity (Chatham)

Yankee Ingenuity�-> 525 Main Chatham, MA 02633

ANOTHER profile in that special series dedicated to bringing our readers biased reviews of shops that carry our goods.

I love a Main Street.

Someday, I will criss-cross this great nation in my (fictional) pick-up with my (fictional) Pocket Pomeranian and my (fictional)) beat-up Polaroid � snapping photos, capturing the quirkiness, the uniqueness, of each Main Street. These will make a great coffee-table book. A companion to my (fictional)�Public Bathrooms Across America�Book.

The Queen of Main Streets is in Chatham, Massachusetts. Cape Cod. New England’s Main Streets look like movie sets and Chatham’s Main Street is so adorable it should be wrapped in a blanket and burped.

Yankee Ingenuity�carries Zeichen Press cards, so it seemed polite to pay them a visit.(Notice my friend,�Andy. Notice his t-shirt.)

Once inside, my Attention Deficit Disorder became acute and I put on my horse blinders.

I made my way to the counter and had a nice chat with the owner � she told me that her husband (an amputee) LOVES:I bet because of the tricorn hat.

There were so many delightful treasures � here are a few that jumped out at me:

I would like a set of eight.

A shark puppet would help me work through my fears.

These little banks would help me save for my criss-crossing America road-trip.

That was fun. I mean, that was hard work.�Do I have to hate something to write it off as a business expense?

July 28, 2012
Unseasoned Traveler

There were three things needed for airplane travel with a group of (Shea) children (in the 1970’s):

1) Hubba Bubba

2) Mad Magazine

3) Air Sickness Bags

I don’t think there was ever a flight that didn’t involve one (or more) of us vomiting. Because of this, we quickly located our air-sickness bags in the front seat pockets before seat belts were even fastened.

My parents pretended they didn’t know us.

It was shameful (and a relief) to hand your vomit-filled bag to the stewardess. In those days, the airline logo was proudly emblazoned on each bag.�But no more.�Today, the bag is white! Who wants to throw-up in a white bag?

Not me.

I designed a bag that I can’t wait to get in front of the bigwigs at SunCountry. They’ll love it.

Our #1 Fan�just joined us on The Capeand I’m so glad he’s not a serial killer. He’ll be here for a few days and then we’ll have to say goodbye. I really, really hate saying goodbye. I hate it so much, I made a card:

July 20, 2012
Shaaawwwp Chedahhh

Well, here I am, back on The Cape for some Rest & Relaxation. Sharks are the big news out here

(sorry,�Andy) so I sent the kids right out into the ocean.I told them that we need to make clam chowder and clams don’t clam themselves � so get to work.

I believe the following card captures the feeling of every citizen on our planet:Why would I send that card/who would want to receive a card like that?

Um, I don’t know your friends and I’m guessing we all have at least one unabomber in our lives.

July 14, 2012
Is This Party Time?

If Zeichen Press were a train, Jen would be the rails. She keeps the train going smoothly down the track, she keeps it from careening off �� plowing into innocent townspeople. This analogy makes me the conductor � sweaty, with a cheek full of chewing tobacky and a headful of dreams.

Every Summer, Jen dumps her two boys off at Camp � she makes a thorough list.

But this year was going to be extra-special! SHE was going to dump the boys and hop on a plane for her�very own vacation.�I’m sure�her�list was thorough and her suitcase was packed perfectly. I’m sure she left nothing out and measured all liquids to meet TSA requirements.

She forgot one thing:

But this year was going to be extra-special! SHE was going to dump the boys and hop on a plane for her�very own vacation.�I’m sure�her�list was thorough and her suitcase was packed perfectly. I’m sure she left nothing out and measured all liquids to meet TSA requirements.

She forgot one thing:

July 10, 2012
iFran 1.0

Twice a year Zeichen Press releases a batch of new cards. Twice a year Jen and I hold a top-secret meeting in the Zeichen Press Headquarters and discuss which cards should be included in the release. Decisions are made, tears are shed, hair is pulled.

Printing took place this week and, luckily, the temperature hovered around 97�.�Jen loves printing in a sauna.�I stayed in the shop while she printed, it was an act of solidarity and I’m sure it did not go unnoticed. I sat on one of the metal stools because I wanted to experience what it was like to sit on a stove-top.

There are more top-secret meetings/fist-fights during the printing process. We need to decide which color paper to print the card on and (hold onto your hats) which color envelope to pair with the card.

Should it be a Green Apple envelope or a Berrylicious envelope?? These are tough decisions but we have to make them.

And don’t think that you could just do what we do, it takes nerves of steel and hearts of gold.

Here are the new cards: These are so amazing, they may melt your faces:

July 6, 2012
Not Writing a Card About a Seahorse

Nothing against seahorses � I’ll get around to writing about them one of these days.�But for now,�here is a card about a Victorian mermaid.

I think it could be used as a thank-you note? I don’t know… you will have to make that decision.�These mermaids were less common than the typical topless mermaids.

June 29, 2012
Pssst: This is a Secret

While filling out the application for a�small business grant from Chase and Living Social, something occurred to me:

Zeichen Press Headquarters is located exactly behind my house in a building some might call a “garage.”�There. I’ve said it.�I feel so much better.�

It is 360 square feet of letterpress goodness. It is 10 tons of letterpress finery. BUT, IF we got that grant�(would it be in the form of a giant, novelty cheque? I will accept nothing less.)�we could expand … We could punch another hole in the leather belt of our business!�We’d be that much closer to�World Dominance.

We are in over 500 shops around the world. We have dozens of reps. We have distributors in New Zealand, Australia, and the United Kingdom. BUT, what if we were able to operate from a larger venue? … What if we could hire a big, hairy man to operate our presses?

Step 1) Go to�missionsmallbusiness.com�and click ‘Log In & Support’ and log in using Facebook.

Step 2) Type “Zeichen Press” in the search field.

Step 3) Click on the blue Vote button next to our business name.

Step 4) Weep, openly.

We need 250 votes (what?! That’s all??) to be CONSIDERED for the grant. How much is the grant?

$250,000.

Or whatever.

NO BIG DEAL.

Please vote � I’ve been starving myself so I would take up less space in the shop.�I’m so hungry.

June 25, 2012
Well, It’s You Girl

There was a canopy bed in my bf’s bedroom with a Holly Hobby theme. There was a room covered in pink carpeting,�but not entirely covered in pink carpeting�� one wall featured a mural of a day-glo leopard � when the “black light” came on, it was party-time. There were, at least, four fireplaces � a bronze peacock guarded one of them. In that room, there was an off-limits record collection. Ziggy Stardust confused and intrigued me. An indoor pool in the basement?�Yes.�Sauna?�Check.

This was the Mary Tyler Moore house, circa 1980.�AKA: Heaven.

You know,�Mary Tyler Moore?! Once�Laura Petrie, reborn as�herself�and the star of her very own situation comedy set in my fair city?I haven’t been back to the MTM House since my friend’s family moved out, BUT one of my spies was just there (it’s�on the market�for a cool $3,620,000) and saw our Room and Board prints hanging on two walls. Now, I know: Not as cool as a day-glo leopard mural, but as Miley Cyrus would say, “still pretty cool.”

June 21, 2012
The Dream of the Nineties

The Zeichen Press shop has a concrete slab for a floor and this � magically � keeps the room from feeling like a sauna until mid-July. Surrounded by all things letterpress, the air thick with a healthy wi-fi signal, and the temperature hovering around a tolerable�, I streamed some�Netflix.

And while watching reruns of�Portlandia, I bumped into this:Powell’s Books.

I paused.

Could it be? Yes, it is!�That little bookstore carries Zeichen Press cards!

We’re famous-ish!

June 20, 2012