Zeichen Press – Page 31 – Design & Letterpress for the people.

Hello, my name is

Remember when�I talked about my naming skills?�No?�That’s okay, I barely remember it myself.�Anyway,�I did a project with�The Carney Group�- I named a product that debuted at the�2011 MacWorld Expo�to much adulation. Wait, that’s a pretty strong word. To much�curiosity.�They made the Top 3 Happening Booths but I think that had more to do with the bearded�CodeWeavers�COO dressing as Cher (I think that’s Cher?? Yucky!)

than the name I chose for the product – which was, by the way:�Impersonator. See, it’s software that let’s your Mac run Windows apps without running Windows.

So brilliant.

David Pogue of the�New York Times�called it “hilarious” and one of the most creative pitches he’d seen all year.

I wonder if he meant�last year�because otherwise it would just be one of the most creative pitches he’d seen in January. I also wonder if he meant it was one of the most�disturbing�pitches he’d seen.

I wrote a lot of funny lines and made some cool logos

BUT all of my creative was for naught.

For naught.

They wrote their own lines and made their own logo. That’s cool. I don’t even care. I don’t. I totally let it go. Totally. I’m fine. Oh, here’s a little video�I made (rejected by them – which I’m totally fine with. I am. I’m fine. It’s cool. Whatever. It doesn’t even bother me.) to go with the name.�Close the blinds and turn on the projector, here’s IMPERSONATOR:

January 31, 2011
Working in the Bathtub

I love the ladies of the�Jelly Shot Test Kitchen. And when I say I�love�them it means I�love�that they trust us. Trust us to create business cards�of the future.�We’re not sure how lasers work but we all saw Superman II.

These days, lasers are used for more than just pulverizing concrete. And I can prove it:

The latest project for JSTK has nothing to do with lasers. Or letterpress -�don’t they know we do LETTERPRESS??��They asked us to create some instructional films.

Naturally, I cleaned my bathtub and got to work:

Here’s what I made:

January 9, 2011
Goodbye 2010

2010 has a short driveway and as we backed down it we (I) felt wistful. It seems like only last year we were�freezing in Brainerd. Here we are again, eating thick-cut bacon and praying for the strength to survive round after round of Name That Tune. I don’t believe in New Year’s Resolutions because the prisons are overcrowded as it is and also because the world isn’t ready for my style of leadership. (Deer-in-the-headlights.)

This was a big year for Zeichen Press – and as I sit in my Fiberglass Insulated Cell, I feel gratitude. I also feel greasy from all of the bacon, but like the sparrow, I will take a sand-bath to freshen up when the time is right. A new website,�a fleet of reps,�prints in Room & Board, the dog’s wig:

Who wouldn’t be grateful? I believe Jen and I are coming up on The Five Year Anniversary of Our Zeichen Press Partnership – we will celebrate by not murdering each other in cold blood.

Don’t worry, we’ll send out Save-The-Date cards.

January 1, 2011
Magic Birthday

Aunt Clare –>

In other words, it’s her�Magic Birthday! �The�Orange Five print was created especially for her:

It’s pretty tasty and she may try to lick the ink but I can’t be responsible for that. Just like I can’t be responsible for anything I did from 1985 – 1995.

December 29, 2010
Are we there yet?

Christmas is just around the corner and that can only mean one (or more) thing(s): The shop is closed and the kitchen is open.

ALSO, it means that the children and animals are underfoot (more than usual) because of the 5 foot snowdrifts blocking the exits.

But don’t worry if you haven’t sent (or bought) your Christmas cards, yet! We (Jen and I, mostly Jen) are here to hold your hand straight through this blustery season! Did you know that (legally) you can send “Christmas” cards until January 6? THAT, is the official end of the Christmas Season because that’s when the Wise Men hauled it to the manger.

*Playmobile dramatization.

I used to mark the end of the Christmas Season by my son’s birthday (February 7). That day meant it was time to shove the Christmas tree out the second story window before the arrival of the birthday party guests.�Now�the tree stays until it becomes a fire hazard, and not a moment longer.�So responsible!

So, speaking of an Epiphany: Don’t waste another minute reading this scatology! Go and buy some�Seasonal Cards!

December 22, 2010
Snow on Snow on Snow

Ummmmmmmmmm… it’s, like, snowing.

We tried to venture out in it today but then we saw this:

And this:

That’s a snow plow in a ditch on the side of the highway.

Now we’re doing our Christmas shopping sans danger from our�computer�-�you can too!

December 11, 2010

You Can Take the Girl Out of Minnesota

The odyssey began exactly three and a half miles West of the Mississippi during what would later be called “Friday.” No need for an alarm to be set because rising at 4am comes so naturally to me – getting a jump on the day makes me feel like a dynamo.

First legs of journeys are often fueled by earnestness and without vigilance, that fuel can turn to ennui. (ahn-wee)

Ennui can turn to desperation and when mixed with starvation, can lead to tragedy. Remember the Chilean rugby team? Their plane crashed in the Andes and they ate each other. Survival and cannibalism are in cahoots, everyone knows that.

Our airline didn’t want that blood on their hands so they loaded us up with a rib-sticking breakfast.

Our plane did land safely on the ground and we were stuffed into a sweat lodge/taxi-cab that smelled like thousands of weary travelers. (Curry + pine tree + urine).

I don’t remember my own birth but I bet it felt similar to exiting the taxi – the crying, the relief, the hotel cradling me in it’s arms.

Like good tourists, we went right from the hotel to the subway. Now I know that when I go to Purgatory (and I know I will) it will look, feel, and smell like the subway.

It will make heaven even more glorious.

Because traveling underground on a train isn’t strange enough, the subway was filled with hundreds of boozed-up Santas.

And because my touristy feet were killing me, I had to go to the T.J. Maxx on Wall street to buy slippers. I did see the Occupy Wall Street people and asked them if they wanted to occupy T.J. Maxx with me but they (all five of them) looked at me like I was crazy.

Oh, we also walked across the Brooklyn Bridge. Has anyone seen that thing? It’s pretty cool and people should really be aware of it.

Don’t I look serious? I didn’t crack a smile all day.

December 13, 2011
Farewell, No Coast OR Joy For Sale

It’s hard to put a price tag on joy and laughter, but we did: $10.

Actually, four cards for $10. This, and Jen not wearing a top, made our shoppers more giddy than usual.

The Zeichen Press booth was a beacon of laughter bobbing in the sea of wrist-warmers, nose-rings, and ironic Christmas sweaters.

I hid behind our card racks for two days and talked to Jen about important things like iron lungs and Santa Clause while our customers snort-laughed (my favorite kind of laugh). There was even a gal that was laughing so hard she had to stamp her foot on the floor. Those responses made me feel like this:

And I think Jen felt like this:

Finally, a man came up to us and told us all about human exoskeletons. (See blog post #390:�Freak-Magnet) Eventually, he rode away on a unicorn.

What I guess I’m trying to say is that the No Coast Craft-O-Rama was, once again, awesome.

PS: No show would be complete without a little danger and ours came in the form of an icy, yet beautiful, drive home.

December 5, 2011
I DON’T MEAN TO BE PUSHY

Yes, I do.

That festive, urban craft fair (the�No Coast Craft-O-Rama) is coming up this weekend and if you’ve never been, I will describe it to you:

Have you ever legally died and felt yourself being drawn into the comforting white light?

It’s just like that, only better.

Think Holiday Bazaar. Just kidding. Don’t think that. Think table after table of handmade goodness, guaranteed to provoke gasps and tears of joy.

To get ready for the show, I made these prints for our wall:

And Jen did everything else.

Also, I am thinking about getting my hair done.

November 28, 2011
Surrender and Acceptance

Jen and I were trying to enjoy the wholesome spirit of the annual Book Arts festival

when�Winter�walked into the party, tracked snow on the floor, didn’t laugh at my jokes, and clogged the toilet. I wasn’t surprised.

To keep up morale, I invented a pack-less backpack and inflatable underpants. For some reason, this reminded Jen to tell me my fortune. She made one of these:

and filled it with “fortunes.” But I don’t really think they were fortunes.

Oh, Jen! You’re such a kidder!

November 19, 2011
Asylum-For-One

Listen, I could break out of this place if I had some sturdy cornhusks, one tablespoon of vaseline, two steel springs, and a puppy.

But do I really want to?

Jen is printing a card

in preparation for the MCBA Festival,�not�the�Mutation Chinchilla Breeders Association�a real thing�but the�Minnesota Center for Book Arts festival. It’s Saturday, November 19th and if you like celebrating books via buying book-like items (handmade paper, journals, our cards) you should totally go.

My contribution to the show is this lovely display signage I designed:

See you there!

November 18, 2011
Endless Game

If only I could play an instrument or sing or get along with a group of people, I would release an album full of music. I can’t do any of those things and so I stand

in my Fortress of Solitude�and name imaginary albums. This has been going on for, like, 20 years. Here are a few:

� Liar, You’ve Never Seen the Moon

� Please Don’t Drive Away, My Leg is Hanging Out of the Car

� Why Don’t You Need My Wagon?

� That’s Not Cake (Don’t Eat it)

� He Tries To Control Me With His Eggrolls

And so on.

I will eventually take it a step further and design the album art – a band will come to me and select one and most likely it will go double platinum. I’m pretty sure that’s the way it works.

—

My sister’s wedding was on Saturday

and I cried like a baby because I felt nostalgic. My sister used to watch Lamb Chop’s Play-Along and I really miss Sherry Lewis.

After the ceremony, I dried my eyes and went to the party. There was a lot of drinking and a lot of dancing. And this album cover was created:

I think it would be good for a funk metal group or maybe spoken word.

October 17, 2011
International Internetter

The intern packed up her carpetbag and rode away. I felt like we should hug but we didn’t – hugs are best left out of print shops. She made this before she left:

Go, my young grasshopper, go and�use the life-skills I so generously shared with you.

Fred�photographed�the new cards�- here’s my favorite:

That’s a true story.

ALSO:�Becki Iverson�at�Metro Magazine�wrote a nice thing about us. I think we’ll keep giving out that photo until we are 60 years old.

Nobody needs to see a photo of us taken in February.

August 24, 2011
Doing Unspeakable Things With Type

I regret not jumping into Lake Superior last week. I’m kidding, I don’t regret that. I regret not pushing that weird guy into Lake Superior last week. He was yelling, “the effing dog ate my pills! The effing dog ate my pills!” That poor wiener dog was trying to end its own sad life. Anyway, here’s a photo of Lucy and Jenny braving the frigid waters:

Lake Superior is the poor man’s ocean, just like my Reprex

(notice the vice grips)

is the poor man’s Vandercook.

But I must make do.

I must make do because that’s how I was programmed.�The project�du jour�is a print involving lots of words. And because I’m a daredevil, I decided to lock up the type in a vertical formation.�This is not for the faint of heart. The type and I both felt creepy when it was over and now we can’t even make eye contact.

August 14, 2011
First Things First: How To Make A Jelly Shot Blow Pop

The third instructional video is complete for�the�Jelly Shot Test Kitchen. If only children could drink alcohol these would be perfect for a Summer birthday party.

Pfft.�Rules.

July 21, 2011
Ad Lib Living

I have noticed that a lot of people around me have “plans” and “schedules.” That is something I’ve always wanted. Even my days of “working outside of the home” seemed haphazardous. I never knew if or how I’d get to work – would it be the city bus? My friend’s pick-up truck? A ride from a stranger? On foot? A police escort? Would I be able to pull-off a cup of coffee before work? Everyone talked about that – the coffee.�“Whew, I barely had time for my coffee this morning, the dog just wouldn’t do his business!”�They had coffee pots with timers – they’d wake up to the smell and sound of a fresh brewing pot. They’d fill their travel mugs and�commute�to work.

Why couldn’t I be like these people?

My snooze button (invented by the devil) would be pushed at least twice, granting me temporary amnesty – more time to dream about using inappropriately located toilets. A shower could happen but more than likely would not. Teeth brushed just in time to smoke a cigarette and tie my son’s shoes.

I know what you’re thinking: Glamorous.

A few weeks ago, I started doing the unthinkable: Waking up early and�not�forcing myself to fall back to sleep.

I actually�get out�of bed.

I get out of bed, make a smoothie filled with micro-nutrients and whole-food concentrate and go for a bike ride. It seems that other people DO THIS TOO. The paths are full of “others.”

I haven’t decided if I hate myself for being one of these people. Time will tell.

Anyway, number 7 of the Shea 8 will be getting married this Summer and she needed a program – I gladly volunteered and these were created yesterday:

They will contain a disc of music from the ceremony. Understated and cool. Just like my sister.�Notice my crummy thumbnail in the upper-left.

Okay, onto something pretty serious.

Kittens.

Watch:

July 17, 2011