Zeichen Press – Page 44 – Design & Letterpress for the people.

METRO home found us!

It was only a matter of time because we were standing outside their office.

METRO home�is a new�special�section in�METRO. The cover of this months issue is intriguing and frightening. It might be a photograph of a bedroom/torture chamber.�What’s behind those curtains?Yikes! This room comes with shackles and nightmares.

Urban Living Manifesto�sounds really serious. Do people really take themselves that seriously?? Two words for them:�settle. down.

Oh, but here’s something cheerful -�it’s about Zeichen Press:
Those Room & Board prints were sure worth all of the sweat I dripped on them last Summer!

May 4, 2011
Goodbye Craftstravaganza 2011

I was right in the middle of a dream where both of my eyeballs were, curiously, weeping blood. This was, of course, followed by an intense search for a public toilet and, AS USUAL, the only available toilet was in a high-traffic area of the Southdale Mall.

Thank God Jen called and woke me up. But not before I reluctantly�(why do I always do it??)�sat my bare bottom on the toilet.

If I’ve learned anything in my life it is how to be wrenched from a sound sleep and into a car in under 5 minutes.

It’s not pretty but neither is childbirth.

Jen and I stopped for our traditional latte at the�May Day Cafe�and then it was onward to the State Fairgrounds. The Fine Arts Building was our cold and unwelcoming host, its huge doors left open to remind us that April can be just as cold as November.

I’m sure the whole building was full of crafty-goodness but unless tables were set up on the way to the bathroom, I wasn’t going to see them. For eight hours, I did observe the folks running the�Burlesque of North America�table. They are screen printers – a craft that I have always had a crush on. Anyway, despite the sweetness of their prints, they were just as freezing as us.

Poor thing!

Our big experiment for this year’s fair involved a QR code

that led to our latest�Watch and Share�card.

It was successful. If you measure success in terms of wishes and smiles. Which I do.

May 1, 2011
WATCHandSHAREcards

Dynamite magazine�was full of hard-hitting news for kids growing up in the 1970’s.

But the best part of the magazine were the centerfolds. I wanted the�Hang in There!�poster so bad. It would have looked sweet on my closet door – right next to my Jackson 5 poster.

Struck by nostalgia and surrounded by (more) kittens, I took it upon myself to recreate the magic moment of the earnest kitten:When I was all done forcing the kittens to perform adorable stunts, it was time to make�videos of people reading Zeichen Press cards.

Let me explain:�Beneath various cards in our�online shop, there will be a link to a video of someone (it could be you!) reading the card aloud.�Why?�Because even�the lazy and the ne’er do wells have a right to Zeichen Press cards.

April 2, 2011
A Grateful Robot and a Ladies Night Out

My grandma kept a drawer-full of greeting cards in her buffet. An entire drawer, devoted to spontaneous correspondence!

What a woman.

She also�kept plastic on her sofa and carpet on her kitchen floor. She really wanted to protect her furniture and linoleum.

The Thank-You Note is a classic greeting card and should be the foundation of any collection. Receiving a thank-you note in the mail is a little bit like finding money in last Winter’s coat or a good hat in a snowbank.

Let’s write one together!

First,�choose a card:Now on to the writing… We’ll break it down into 5 easy steps:

1) Begin with a greeting:�Dear Aunt Shirley,

She loves to hear her name because cats can’t talk.

2) This is the meat of the note and notice there is no appetizer. This is a “note” not a letter. Cut right to it:�Thank you so much for the medical marijuana!�If the gift from Aunt Shirley was cash,�do not mention it.�Speak instead of her “generosity.”�Thank you for your generosity!

3) Say a little bit about how you use or will use the gift:�I smoke it everyday!

4) Mention the last time you saw Aunt Shirley and hint at a future meeting:�It was lovely to see you at Uncle Bob’s funeral, I hope to see you again before your funeral!

5) And scene:�Love, Fran

Oh, and here’s another card that will be added to the line:

February 22, 2011
Franstravaganza Part II

“It is finished.” She gasped as she crumpled to the cold, concrete. It was, by all accounts, glorious. The work would outlast the artist and elevate the art form to new and dizzying heights.�

But she, exhausted and covered in ink, was oblivious. To her, this was nothing more than an exercise. A functional and fleeting piece, it would be handled roughly and discarded by Springtime.

Um, so, that poster for�Craftsravaganza�is, like, done:

February 14, 2011
Franstravaganza!

There are a couple of things going on around here:

1) Our fax machine is spitting out orders faster than we (jen) can fill them.

2) We (I) are (am) making the poster for this year’s�Craftstravanganza.

Just to make my load fair, I listen to a recording of screaming children while I work.

I think it really shows:

Today, I will put ink on that – it will be so spectacular there won’t be a dry eye in the room. (I’ll be the only one in the room.)

February 13, 2011

You crazy kids and your YouTube!

I know everyone is DYING to see me operating my big-ass press.

Will wonders never cease?�I love you, Internet.

March 14, 2009
COME-N-GIT YER LETTERPRESS

Shu-OOT!! It’s a letterpress extravatacularasm!! This Freitag is gonna be all monster-truck-jam but with no trucks, no face-tattoos, and no NASCAR jackets. WHAT?! How can THAT be any fun?! Don’t tell Scott Parkin but I’m planning to ride in through the double doors and right over his conference table on my pimped-out ATV.�It’s gonna kick so much ass.�

So, it’ll be ME, JEN,�MR. BEN LEVITZ … and I’m sure he’s got some sort of gun-toting design gang. I’ll be wearing a full Kevlar dress, so I’m not even worried. The thing about Kevlar is that it’s light and airy. Just like me.

So, pack your saddle-bags with hard-tack and whiskey, shave your legs, and kiss yer ma’ goodbye – you’re goin to Northeast Minneapolis. Oh, Northeast Minneapolis… so… artsy, so… much… like… Uptown… wishes… it… were… still…

::The Dirty Details::

March 10, 2009
Night of 1,000 Bloggers – ON ICE!

Keegan’s Pub�was crawling with local bloggers last night. I, too, left my�secret headquarters�and mingled with fellow pasty-faced Minnesotans. Aside from the table-raping, the evening was pleasant. Nobody noticed that I was suited up and ready for a blogathlon – I have been training all winter for this event – mostly sitting. Also, the interest I’ve had in other “things” and “people” has had to take a back-seat to my “writing”. The only thing that would have made the night more awesome is if�James Lileks�and I could have performed our Ice Revue. One word: Magic. Here’s a photo of me taken by a fellow�blogger :

Doesn’t it look like I’m having fun?! I always have fun when I drink flat Pepsi. Notice my delicate pinky-finger. Notice the food on my sweater and in my hair. Somebody must have thrown that at me because I don’t even eat anymore. I just drink flat Pepsi.��The Nihilist in Golf Pants�was also there… he may or may not remember the event. He was with a fellow that had wonderfully shaped eyebrows and spoke of gopher-holes. I think he was talking about gopher-holes. I was so busy staring at the miracle of a man-in-his-third-trimester that I lost track of the conversation.

March 8, 2009
“birthday card for a murderer”

That was the most recent search on my blog stats page. Somebody NEEDS a birthday card for that special murderer in their life. Somebody typed those words into their little google search window and the 13th result is a link to this blog post.

You’re welcome.

March 4, 2009
Bring it, Old Woman:

Work�is not really the right word for what I do. But�I do sit in a particular chair in my living room. I sit with my laptop on my lap. I sit here a lot.�Oft. I sit here ofttimes. In front of me is a couch. On the couch is the dog.

Above the couch are a row of windows. I sit and, absentmindedly, stare out the window. I do most everything absentmindedly. Some call it day-dreaming. I call it thoughts and feelings�continuously�flowing uninterrupted by objective description or conventional dialogue.

My teachers called it “almost failing.”

ANYWAY. I am sitting in my chair and I realize I am�absentmindedly staring out the window.�I notice the woman across the street (whose name I dare not speak) standing in front of her large picture window. She is an older woman and I’ve see her putter about in her yard scads of times… Now I see her�standing�in her living room, looking out her window. Not just�looking�out her window – she is standing stiff and still – as if in confrontation. She is staring, staring at me. I wouldn’t expect a television actor to stop the show and look through the glass at me looking at them. It’s not as if�I�am standing and staring out�my�window. I am in my usual slumped position, eyes barely over the screen of the computer, headphones blaring music in my ears.

I am�camouflaged. She shouldn’t be able to see me.

But she does.

She sees me and I’m not kidding: She, this elderly lady, gives me TWO MIDDLE FINGERS! I actually pointed at myself “who me?” and turned around, sure to see some scoundrel. But no!�The�eminem-style-double-flip-off�was meant for me. ME! I watched as she closed her blinds.

February 26, 2009
MMPA Oscar Luncheon Update/My Roundworm Realization

Robert Downy Jr. is holding My Cards and�the cat is throwing up worms. Yin Yang, right??!! I get it. I GET IT. I can’t have the RDJ without the 5″ long vomit-covered, wriggling worms. I wouldn’t even dream of it. I don’t even DESERVE it. I AM the worm.

The Lowly Worm.�

February 20, 2009
��Creatives Better Bring it in 2009 or How Not to Get Outsourced��

Hey!

I’ve got your stimulus plan right here: (picture me pantomiming using and flushing a toilet)

WHAT?! I KNOW! It?’s nuts, but don’?t worry, I have a plan. What? You are a ?creative? and not one of those money-grubbing-pencil-pushing-number-crunching-suit-wearing-folder-filing-douche-bags? Oh, well. Never mind. Your�bulging, overdeveloped right brain will miraculously begin its emergency production of U.S. currency.

Oh, silly me. Or, ?Blee, blah, blah? as my mom would say. That was MY bulging, overdeveloped right brain trying to find a creative solution for something that is far too complicated for my shriveled left brain to comprehend. Doctors say that my left brain is all that actually remains of my parasitic conjoined twin.

But that’?s not important.

Listen, what IS important is this: Stuff as much potable water and canned ham as will fit in a canvas bag and hitchhike to the least populated area you can find. It will probably be a shopping mall because nobody has any money?.

I?’m just kidding.

Don?’t bring the canned ham – that?s gross. Bring one of those shrink-wrapped holiday sausages. Okay, where was I? Why do I think it?’s important to go to the mall to see the people NOT spending their moola? BECAUSE, you – The Creative, need to inspire the buyer to buy and should see firsthand where the people are milling about, imagining shelling out their hard-earned dough. This economic pickle will do something interesting for the creative community: It will separate the men from the boys, like a giant, emotionless colander. All you timid, cowering, insecure creatives will slip through the holes.

Don?t feel bad, your ?”creative thing”? could win you the title of The Most Awesome Pictionary Partner.

But, the rest of you… YOU need to bring it.

Bring.

It.

Show us what you?’re made of! There was a time when men labored their entire lives on a single artistic work. We have a word for those people: Dead. And also, dedicated. Know your market and drive your original, imaginative spear right through that teeny-tiny part of their brain that whispers, ?I like that.?

NOW, if you are a creative that does NOT need to earn a living busting your creative butt- ignore all of those crazy words above. YOU are a purist. You design and make and create because you can. If I were Oprah I?’d say that with a ton of energy and enthusiasm, ?BECAUSE… YOU… CAN!!? Do you feel me? Knit, sew, draw, paint, print, cook, write – whatever your medium, do your thing – don’?t let the staggering, smelly, urine-soaked economy drag you down, don’?t be discouraged! This is your big chance to wear depression-era clothing and squeeze blood from a stone! Visit your local thrift stores for materials, scour Craigslist for deals, fish your local pond for dinner!

My brother, Zak, goes to great lengths to keep his money from The Man. (Offshore accounts, blee, blah, blah) Salvaging wood from broken-down barns, buildings, docks, whatever – and transforms them into stunning pieces of furniture, ornaments, frames, and toys. (Shameless, nepotistic plug: click here to be lathered in images of wooden beauty)

It must be genetic because My Grandpa was all about recycling WAY before it was even a thing. He made his living as a plumber and knew copper more than most men know their wives. (But who can�really�KNOW copper? Right?) Door pulls, garden arbors, oven racks… the whole damn house was held together by copper.

Are you picking up what I?’m laying down? I?’m giving you examples from my own life that you might find something relatable in yours. That makes you, the reader, feel closer to me. We should totally go have coffee and talk about how we?re going to rock 2009.

Right on.

February 13, 2009
****Star Struck****

Richard Jenkins,�Brad Pitt,�Kate Winslet,�Angelina Jolie,�Meryl Streep,�Danny Boyle,�Stephen Daldry,�David Fincher,�Ron Howard,�Gus Van Sant,�Robert Downey, Jr.,�Philip Hoffman,�Michael Shannon,�Penelope Cruz,�Viola�Davis,�Taraji P. Henson,�Marisa Tomei:

Are.

All.

Getting.

Our.

Cards

YOU HEARD ME. These celebrated people will be attending the MMPA Oscar Luncheon and will be receiving one of those fancy gift bags that everyone drools over in Entertainment Weekly.
Is it wrong that I am caressing the cards and calling them Sugar-Bush?
Good luck cards. Good luck and God-speed.
Oh, which cards did we pick?

These:

January 30, 2009
Teaching strange children

As we pulled up in the parking lot to our Pre-School Speaking Engagement, Jen reminded me not to swear in front of the children. I told her I would do my best but I wouldn’t make any promises and that sometimes I need to use strong language to really make my point… sometimes I need to use strong language when children REFUSE TO BEHAVE.

I’m kidding. I told Jen to stick it in a hole. She’s not the boss of me. Then she slapped me good and hard. I can’t say that I blame her.

It took a few minutes for the kids to warm up to me. My costume might have confused them. Anyway, I brought a chase locked up with wood type and set it on the floor.

When I was a kid, I saw a kid throw another kid’s shoe into the Primate Den at The Como Zoo. The monkeys approached cautiously but before long they were all over that shoe. They wanted that shoe. I was fascinated. But then I was distracted because of�another�kid. A�mischievous boy who met his match�while trying to climb over a spike-tipped, wrought-iron fence.

I love the zoo.

January 29, 2009
Voodoo

What in the ding-dang are these city-folk up to now??!! Putting pins in good folks and charging money for it?! I got myself some thumbtacks and I can put ’em anywhere you damn well please and charge you half ‘n what these quacks are taking. You mark my words, next there’s gonna be all kinds of potions and maybe even some of that herb smoking. I got news for you:

This ain’t California.

We like our doctors wearing stethoscopes and blue pants. We like our doctors to give us shots when we don’t feel good. We like being sent to the pharmacist. WE LIKE IT.

Oh, flibbity flam. I’ve got some noodlin’ to do. Have a look at some of Fran’s “work” for Performance Acupuncture.
Logos… What the?

January 23, 2009