Zeichen Press – Page 34 – Design & Letterpress for the people.

GRANDMA!!! CAN YOU HEAR ME??!!

Grandmas don’t read HOW�and they certainly do NOT read�SWISS �MISS�but they DO read Better Homes and Gardens. You know, BHG? See how I just dropped that abbrev? Grandma would thumb through the fashion and gossip mags at the checkout but like any good homemaker she would add the BHG to her cart. If she was feeling particular sassy, she’d throw in the DIY magazine (brought to you by the good people at BHG).

Oh, DIY! You know Martha Stewart�(PS: Martha, I DO want to see how you hay your fields) reads you under the covers with a flashlight – praying that Alexis doesn’t march into the room and flip on the soft-and-natural light.�

DIY magazine is doing a story on handmade goods – a “Best in Show” collection of the various craft shows around the country. We’ll be featured in the “Printed and Pressed” spread. Mmmm, printed and pressed… that makes me want a panini. Here are some photos – we can’t decide, although I think #4 tells a good story. Sometimes I go into the shop at night and Jen is just standing there like that. Shudder.

ONE MORE! (I photoshopped a smile on Jen’s face):

June 7, 2009
A Poster on Rosin Paper

Recently, my roof was crawling with roofers and I watched while they threw hunks of 80-year-old shingles into my Lilac bushes. After screaming at them in the only Spanish I knew (�De qui�n perro es �se??!! : Whose dog is that??!!) I grew very interested in a particular part of the process: a giant roll of red paper was used to cover my roof like gift-wrap – I thought it was strange and tried to mime some sort of conversation – my arms waving wildly, like I was landing a plane on an aircraft carrier. The foreman handed me a hundred-dollar-bill and told me I was special. I still don’t know what happened.�

Madge is turning sixty AND ALSO celebrating her 35th wedding anniversary. I have the honor of creating a poster to commemorate this Holy Convergence. There is a roll of red rosin paper and a couple cans of ink in the shop that are dying to be a part of the project. Here’s a sneak peak:

June 6, 2009
Are you my logo?

Back in the day When Men Wore Hats, back when cuffs were linked, when the boardroom had a bar, when men were men and women were secretaries; way back then, The Logo was king. I wish I could have been there. Thank God for Mad Men.��Dear Lord, please protect Don Draper from small cell lung carcinoma. Amen.

I love a good logo. I love it like I love my mother. I want it to challenge me at every turn. �I want it to lodge itself into my relational thinking. I want it to manipulate me. I DO.

Observe:

May 27, 2009
Californy is the place you ought to be

California would be the perfect place to be except for one teeny-tiny thing. No Zeichen Press. But soon all of its fine citizens will gobble up our goods like manna in the desert. LIKE MANNA.�

Will Los Angeles (and its glorious surrounding areas) embrace the simple and slightly twisted humor from Minnesota?�

Stay tuned.

May 20, 2009
My Google Shrine is bogus

What am I doing wrong? I devote myself to one search engine. ONE. There are so many more but my eye has never wandered. Sure, I played around a little bit with Yahoo – who didn’t? I just feel like this relationship is completely one-sided. I do. I give and give, search and search and when I FINALLY search for me, I get nothing but pages and pages of other letterpress studios. UM, that makes me ill. Listen, google: (If that is your real name) You either put me first or it’s over. That’s me; Zeichen Press. A design and letterpress studio in Minneapolis, Minnesota. Maker of fun and funny greeting cards and disc sleeves for one and all.

May 13, 2009
First Base with Trader Joe’s

The Trader Joe’s card chick sent a fat check with a little note that said, “Dearest Zeichen Press, let’s get it on.”�

Isn’t that romantic?

Sighhh, I love this stage of a relationship. Both a little awkward, both excited – sniffing each other’s bottoms. Other things go unnoticed – �cleaning, bills, cooking, dad’s life-support machine.�

I used to raise my hand in class, working my face to communicate a message to my teacher. It was important to get into character – my character was The Girl That Needs To Use The Bathroom Super Bad. It was serious. Of course, I’d be excused and head to the library. The librarian was the tough but lovable hunchback, Sister Avila. She loved the�Dewey Decimal System. Never a word from her mouth – just the stern pencil-tapping was enough to make me stuff a sock in it. Every day there was a crisp new StarTribune on the big table. I would feign interest in Global Matters but couldn’t wait to get the comics.

If Trader Joe’s likes this next round of cards I owe it all to skipping class, Sister Avila, and the comics of the late-1980’s. I claimed to despise the Family Circus, but dammit – I read it every day. I also followed Mark Trail�- the Cary Grant of the comics. BUT I saved The Far Side�for the very end – Gary Larson was the Pope of the Funnies. If he ever comes out of his pen-and-ink cave, I will kiss his ring.

Okay, here we go:

May 12, 2009

*A Woman of Letters/Serious Letterpress/Room and Board/Minnesota Monthly*

Speaking of letters!�The new prints arrived at all of the Room and Board stores across this great land.�The photographs on their website are gorgeous and make me feel like I live in a crack house.

I have nothing against crack houses, I’m sure the people that live in them are perfectly lovely and are just misunderstood.

The legendary, Katie Dohman (Minnesota Monthly) already wrote�a little something�about them. I’m feeling pretty fancy.

October 5, 2010
Some New Cards and Some Other Things

Katie Dohman, style editor for�Minnesota Monthly,�made a special guest appearance in the shop.�She was just delightful and for that she got one of these:

The moral of the story on that broadside would be the theme of the weekend. Don’t ask questions – just accept my cryptic storytelling. JUST ACCEPT.

On to other matters of no importance to anyone. The following photographs were taken in three different�Ladies Rooms�(for LADIES) in Minneapolis – Can you guess the venue? If you can, I (or someone that works for that empire called Zeichen Press) will send you a fancy letterpress card. Fun!�*You are instantly disqualified if you are in the photograph. Sorry. But don’t act like I don’t give you free cards anyway.

I just need, like, 500 more photographs for a lovely coffee table book.

Enough small talk! On to the new cards:

�

PS: I know the card above looks like a black blob�but�it’s a man carrying a baby elephant. Don’t worry, the real card will be perfect.

September 26, 2010
We care so you don’t have to.

Isn’t that nice?

OH,�also: It only seems appropriate that on the eve of the launching of the new site, the dog was caught nursing the kittens.

Enjoy.

August 28, 2010
A mixer and more!

I’ve never met a middle-aged man at a BP in Grantsburg and given him money for a Kitchen-Aid mixer — until now! The ZP intern was the recipient of the gift. She cried and looked like she was just crowned Princess Kay of the Milky Way.

It was beautiful.

I spent the last 56 hours holed up in my room (cell) uploading content for the new Zeichen Press website. And just to make it interesting, I didn’t shower or change my clothes. I DID leave once to get a new iPhone because my old one decided it would rather be a hot plate than a phone.

So be it/good riddance.

August 26, 2010
Alright, back to work

Fran Shea�s r�sum�

��

1988-1988 (Nov. 1-Dec 23) Lyndale Garden Center

My first job. Silly me, I heard �making Christmas wreaths� and thought I�d be �making Christmas wreaths.� Pre-made wreaths were heaped onto a lunch table � my job was to choose the sprigs for the wreaths. “Sprigs” was an industry term for cheap Christmassy crap.

1989-1989 (Sept. 1-Sept 15) Pearson�s Family Restaurant

I bussed tables and was told to clear as much of the table as would fit in the gray bin. It would have been very satisfying if I were training to be a power-lifter. Two weeks was too long.

1989-1990 (Oct. 1-March 1) Leeann Chin, Richfield

As a server, I wore a little white hat and jacket. Like a chef. A disgruntled, panicked, 17-year-old chef.

1990-1990 (June 1-Aug. 15) GJ�s SuperValu

A block walk from my apartment above Ribizza – this job required speed and superhuman strength. Bagging groceries during a �rush� filled me with doubt and indecision � eggs before bread or bread before eggs?? Should I take my smoke break now??

1990-1990 (Sept. 1-Nov. 1) Telemarketing for the Special Olympics

I don�t even know how I found this job � it was in a bland office in a bland office building on University Avenue.� The script we were handed was written in the 1950?s and we were supposed to offer lots of garbage bags in exchange for donating to the Special Olympics. Our boss was, I think, Bob Saget.
1990-1991 (Nov. 15-Jan 15) Meyer�s Bakery

A job that required cash register skills. I�d rather wash old peoples bottoms than use a cash register � I�d try to push customers into buying things that would result in even dollar amounts so I wouldn�t have to make difficult change. Three cookies? Why not four?� Two loaves of bread? Why not two loaves of bread AND a cookie??

Fast Forward�>

1993-1996 : Carney Studio

The interview went something like this:

�So, you want to be a graphic designer?�

�A what?�

�You�re hired.�

1996-1997 : Odney Advertising

This is where I learned about advertising. And stealing office supplies.

1997-present : Stay At Home Mom

This is where I learned about cleaning up poop.

2006-present : Owner of Zeichen Press

The culmination of a life-long set of painfully acquired skills.

August 20, 2010
A Special Weekend

Jen and I share many things: Type wash, paper towels, dirty looks� But nothing� nothing even comes close to this weekend�

Whew! That was a tear-jerker! Um� there is no easy way to segue from a cat eating a placenta�

Well, other things happened this weekend, too� I biked 8 million miles to Hopkins to take some pictures of the new Pizza Luc酠 I wrote about that on the�Tanek blog� And, well I guess nothing can really compare to the moment when Jen and Susie the Cat locked eyes and Jen stated firmly (but tenderly) �I love you.�

Sigh.

August 17, 2010
Overdue Cat, a new letterpress greeting card and a little bit about the weather

Well, Susie hasn�t had her kittens yet � and like every other overdue/expecting mother � she is watching Oprah and eating tubs of Ben & Jerry�s.

Meanwhile, I biked through the Heat�

to bring Fred a card so he could photograph it. It isn�t any ordinary card � it is the card to introduce our new website.

Aren�t you intrigued?? It must say something sweet � just look at that cute little bellhop! I�ve been waiting to use him for a long time � thanks, cute little bellhop!

August 12, 2010
SHARK!!!

The morning coffee brought big news:

Swimmers spotted four Great White Sharks on the beach in Chatham. Wait, let me be clear: Not ON the beach – in the water. Swimming around …�and around … and around.Some would call that circling – orbiting their prey, slowly moving in for the flesh-ripping, limb-tearing, feeding-frenzy. But I’m not here to give sharks bad press – that’s already been done – I’m just trying to help you,�the reader, understand the everyday danger that is my life. I risk it all to bring you,�the reader, a good story.

So, off we went up the coast. Past Chatham, to Wellfleet. Wellfleet, where there is no swimming ban. God forbid we miss a beach day because the “Coast Guard” spotted some 12′ sharks. The Atlantic called us and it would be rude to ignore the call – we had to dive right into the water like good-natured guests.

A seal joined us – not more than 15 feet from shore. If he were walking on land he’d be limping… I don’t know what that’s called in the water. Drowning?

�

Oh, Seal! Do you remember�our meeting last year? I do. It was magical. Last year, I had to swim ever so far – my legs dangled 100 feet above the ocean floor – they were like little noodles hanging off the end of a fork, ready to be swallowed up by the sharks. This year, you bob seductively near shore… it would be effortless to get to you. But I won’t do it because I am sensible and also I saw this

hovering overhead. A sure sign that somebody is looking for sharks. I said, LOOKING FOR SHARKS. We decided that building sand castles is pretty fun.

August 2, 2010
Yesterday and Today

Our transition from the Cape included a stay in Boston.

Boston is best experienced on-foot and with a tour guide dressed as Dorothy Quincy Hancock.

The next picture is for Andrea. (Edmund loved the Westin).

Okay, fun’s over. Back to the muggy wall of heat – we walked out of the Minneapolis airport and I felt like someone wrapped me in 100 electric blankets.

… remember when I told you about�this?? I don’t know �a lot but I do know that this belly is full of kittens. They are due in a few days – and I swear to God, if any of you take one home – I will repay you in strange and creative ways.

One more thing: The pile of mail, collected by Jen, contained this:

August 2, 2010
Airplane Safety Card (continued)

After a harrowing day at the beach, I had to stop into the�Brewster General Store

to check out their card selection – one thing is clear: they might have enough rubber lobsters but they�do�need some letterpress from Minnesota. I will see what I can do about that.

A day at the beach always includes:

That poor thing has been around for such a long time.

July 29, 2010