Zeichen Press – Page 36 – Design & Letterpress for the people.

Where’s my unpaid intern?

WHERE??? If I have to work on this�catalog layout for�10 more seconds I’m going to quit my job. I will instantly rehire myself just so I can quit again. This could go on for days. Of COURSE I couldn’t just work with the catalog copy �in Adobe InDesign – I HAD to use a WWII era typewriter. A Smith-Corona Skyriter to type in each individual bit of information about all 100 products.�What is wrong with me?

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I actually�cheated�in “keyboarding I AND II” in high school. Don’t ask me how. DON’T ASK ME.�

Jen is just dying to say, “I told you so.” Just shut up, Jen. Why must �you take the place of my underdeveloped sensibilities?

January 8, 2009
Waist-deep snow

Day Two. ��Snow fell through the night and drifted into the passage. The women and children are weaker today. Kenneth is ailing and must be dragged on a make-shift sledge. Robert appears to be delusional and only can speak of thick-cut bacon and death metal. The dogs are starting to look delicious, especially the fluffy one. We are, most certainly, in a predicament.

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Um, here’s a new card – inspired by the men, women, and children that ventured West .

The Donner (Birthday) Party

January 4, 2009
I’ll tell you what

Uh. December is, like, over. I don’t even care. Good riddance you ungrateful pig. You think you’re so great with your Christmas and your Hanukkah and your Britney Spears’ birthday. I’ve had it. I think we all have. Even with all of these Feast Days I managed to squeeze in our long-awaited catalog creation. And don’t think I forgot about my�25-birthday-cards. Self-imposed deadlines are the only way to get anything done. You know what else works? Pretending someone is going to kill you if you don’t get something done. SO, I scrounged up some images and wrote some lines. Yeah, yeah – I’ve not set the type or done layouts or pulled any proofs – mere formalities. And anyway, my shop elves will do it while I’m ringing in the New Year in lovely Brainerd, Minnesota. Here are a few images/lines – they’ll be 15% funnier after I’ve had my way with them. And another thing: they’re not all birthday cards. I’m not some sort of one-trick pony.

You make this, you live.

Good luck.

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Shhhh. Nobody’ll even notice us.

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Eh? What’s that? Whose birthday? Who are you? Get out of my room.

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��Happy Birthday, you tool.

…and in conclusion – quit calling me a pussy.

Sincerely,

Pevenshire Wiffynuts

x=get me the f*ck out of here.

Congratulations.

I said, CONGRATULATIONS!

If you’re old enough to remember this game
you are probably sitting in your own urine.

Thanks for coming to my birthday party, my tiny friends.

��

Alright, that’ll do. I’ll post more after the elves work it out. Oh, and if you see a woman running around Brainerd in giant underpants and Sorel Boots it’s not me. Happy New Year!!!

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December 31, 2008
No-Coast and a stock pot

Good Lord, what a day! I got up at the crack o’ eight – Jen picked me up and brought me to the MidTown Market to hawk our goods. It was the No-Coast Craft-o-Rama! We were pretty much SiameseTwins – due to my crippling Math Anxiety, I can’t be left alone to make change for a twenty. I welcome your prayers. I smiled lots and said, “four�dollars” or “five�dollars” whenever I felt like it. Sometimes it was in response to a customer’s question. Here are some customers: notice their intense cheerfulness:

I did manage to step away from our table to find a crinkly cat bag for My Mother-in-Law. She’s gonna frickin’ love it. Those cats are gonna thank me by walking by me and not noticing I exist. It’ll be one awesome Christmas.

…Fast forward, like, eight hours and I found myself at a delightful Holiday Party. I think it was in Plymouth. Anyway, the halls were decked, the booze was flowing. The booze was flowing. In retrospect, I don’t think it all wanted to be in�my�body. I’m not sure why, at the time, I thought it did want to be in there. And honestly, there wasn’t a lot of �room, what with all the�spanakopita�. I was planning on giving it all up in a stock pot that Katie generously donated to the car. I felt the love. I did make it home, with a clean stock pot, and Kenny dumped me into bed. He was like a hunter and I was like a deer carcass. The bed was the pick-up truck. It was so much fun. I dragged my sorry arse out of bed this morning to for churching. The stock pot is a symbol of one woman’s redemption. So much can happen in a day.

PS: Did you know that 80’s glasses are back in style?? You crazy kids!

December 7, 2008
SO. MANY. WORDS.

Three 10″x15″ iron chases locked up with�Touchpoint�Buzzwords. Buzzwords and some other random cuts from the ZP collection – including a chunk from a newspaper insert advertising handy items for the ladies: A rubber-lined shopping bag available in gay plaids, a multi-tiered clothes hanger, a cap to protect the hairdo. What I wouldn’t give to have those items. My drab, rain-soaked groceries… My closet, crammed full! How could I be hanging my clothes on ONE plane? My hair, My God, my hair… I don’t even know where to start. I get a “do” and leave it�completely�unprotected. It’s like I don’t even care! Oh. Back to the Touchpoint Holiday Card/Disc Sleeve. It’s super sweet:

December 3, 2008
SO. MANY. WORDS.

�Three 10″x15″ iron chases locked up with Touchpoint Buzzwords. Buzzwords and some other random cuts from the ZP collection – including a chunk from a newspaper insert advertising handy items for the ladies: A rubber-lined shopping bag available in gay plaids, a multi-tiered clothes hanger, a cap to protect the hairdo.

What I wouldn’t give to have those items. My drab, rain-soaked groceries… My closet, crammed full! How could I be hanging my clothes on ONE plane? My hair, My God, my hair… I don’t even know where to start. I get a “do” and leave it completely unprotected. It’s like I don’t even care!

Oh. Back to the Touchpoint Holiday Card/Disc Sleeve. It’ super sweet:

Touchpoint Cd Sleeve

Touchpoint Cd Sleeve

Touchpoint Cd Sleeve

Touchpoint Cd Sleeve

December 3, 2008

Black ink can be so nice

It’s unofficially Summer around here and to celebrate I’m going to make some more prints for Room & Board. People always ask me�(no, they don’t)�if I feel lonely or maybe a little afraid working out in the�studio/shop/time warp at night. But how could I feel lonely or afraid out there when I have all of those cabinets of cold, lead type and�Mark Wheat‘s voice coming from the plastic radio?

June 2, 2010
More letterpress for Room & Board??!

I hit my head on the asphalt yesterday and when I snapped out of that familiar concussive daze, I thought to myself:�Again?�And:�That wasn’t as bad as running into the tree. Or the windshield. Or the Christmas tree-stand. Or the windshield.�

Walking my bicycle and openly weeping, I made it home just in time to work on the new Room & Board project:

Thanks�MADGE�for introducing me to the Polaroid app for my iPhone!!

May 27, 2010
A Typical Day for Zeichen Press (Minneapolis Design and Letterpress Studio At Large)

“Yeah, you should wear the wig.”

May 22, 2010
Achieving perfect balance

People always ask me, “Fran, how do you balance everything so well?? Zeichen Press, kids, marriage, hypochondria, facebook, animal-taming, daydreaming – It doesn’t even seem possible!” I wish I had some fluffy (Oprah-approved) secret to share but it’s really much more simple: Evil twin.�What?!�Yes. You’d be surprised by how many people actually have evil twins.

This has been�a regular�rat king�of a week: The big�Tanek party�is tomorrow and Jen and I have been planning the whole thing – From venue to letterpress printed coaster to life-jackets. One of my favorite things is the Tanek�10 Year CD�- a music mix and letterpress printed sleeve/party favor/door prize. My playlist skills were honed as a teenager – hour after hour spent with the dual cassette player… see, mom?? I told you it was more important than algebra.

Tanek 10 Year Party CD Sleeve

As soon as this party is done I can get rid of that mannequin.

May 19, 2010
Wherein the dog wears a wig for Room and Board and Jen pies type

Yes, well… As you can see, the dog was ready to meet with Room and Board today. We fought over the wig but there’s just no talking to her. I don’t even think the wig looks that great �- her fur is a totally different color.

Whenever Room and Board stops out to visit, Jen dumps a case of type onto another case of type. I think it’s a waste of time but Jen loves wasting time – I have to be like,�“Jen, quit wasting time.”

Oh, well – the meeting went great (I think they think we’re strange. Maybe the wig�was�too much??) They told us to make some more�alphabet press-type prints.

That’s what they call those. I call them tickets to Cape Cod but that’s none of your business.

May 12, 2010
What DOESN’T a “Long Men’s Wig” have to do with letterpress?

The creepy severed head would not discourage us from our very important purchase.�The wig�will play a small, but pivotal, role in our upcoming film (tentatively titled,�Your CPR Hurts My Chest).

May 8, 2010
(Edina) Minnesota! Where the Booze Drips Freely From the Trees

Right? We met with half of the�“Jelly Shot Test Kitchen”�AND if you don’t know what I’m talking about -�you soon will.�These Edina�ladies (why did I italicize that?)�answered a pretty serious question:�“What would a jell-o shot look like if it grew up?”�

Here’s the answer:

A Jelly Shot Test Kitchen “cookbook” (cookbook?) is in the works and they have come to Zeichen Press to help create some buzz. I wonder if it’s because�they caught wind of our professionalism.�Probably.

May 6, 2010
Craft+Extravaganza=Craftstravaganza

Does Geek+Spectacular=Geektacular? I was never good at math but I DO know that the State Fairgrounds are going to be�wall-to-wall geeks tomorrow. Jen and I will be there handing out love-letters and hugs to all of our loyal customers.

We went there tonight to set up. This baby has been following Jen around for, like, two years:

May 1, 2010
OH, I get it! PR is like stalking!

Creative, elaborate, polite (but persistent) stalking! Nothing against the�creative�stalkers out there. You know who you are.�Please don’t start re-stalking me.

I sent out the press package for Tanek today, it contained everything but a pan of brownies and a lock of my hair.

I hope�Neal St. Anthony�likes kittens.

Did I hand set that type?

Yes.

April 29, 2010
email is so 2009

I love getting a letter in the mail – and getting a package in the mail is like finding money under your pillow. Or discovering a coin in a freshly gutted fish.

Reading�my�email goes like this:�delete, delete, delete, delete, delete, delete, delete, delete, delete, �delete, delete, delete, delete, delete, delete… oh, that’s important… delete, delete, delete, delete, delete, delete, delete, delete, delete, delete, delete, delete.�

As you know,�Zeichen Press is handling all things that fall into the realm of communications for�Tanek Inc.�This job is usually less messy than gutting a fish but just as satisfying. Contacting reporters is part of the job and we realized that doing so via email might just be a little bit like whispering to your date across a crowded room. Not that we have dates. Or are ever invited to rooms that are crowded.

Here is the first part of a press package going out to local reporters. (Neal St. Anthony, you lucky devil!)

(Here’s a story:�Ken Piper�of Tanek was the head designer for the brand-new KMOJ station in North Minneapolis. That’s right: North Minneapolis. Watch out, South Minneapolis – the Northside is picking up steam!)

April 26, 2010